Today we’d like to introduce you to Christelle Anani.
Hi Christelle, so excited to have you with us today. What can you tell us about your story?
I’m 21 and just graduated from GSU with a Master’s in Marketing. It has been a journey, but I have always prided myself on my resilience. I don’t let life’s challenges bring me down, at least not for too long. In the beginning of the pandemic, I was set to graduate from UGA (May 2020) and I did, but the chaos of the world and the uncertainty of everything deeply affect me and even led to an abrupt change in my job situation. I really had to lean on God during that time and luckily, I was able to virtually network myself into a social media management job at a marketing agency. I was able to use my job to strengthen my skill set and I now serve as an Account Manager there. During fall of 2020, Many of my friends started to pursue their true passions and launch multiple platforms. I am so grateful for and proud of them for doing so because they saw potential in me and encouraged me to help them brand, launch, manage, and create content for their passions. This was the catalyst in the creation of my business: Creatively Christelle, LLC (creativelychristelle.com).
Though I am constantly rebranding and searching for projects to complete, I’m grateful for the ones who consistently recommend me and push me to go for opportunities that self-doubt sometimes tries to take away. Right now, I’m a little bit overwhelmed with all the adjusting of post-graduate life. I’m stuck between feeling like I need to do better, go harder, level up, etc. and feeling like I need to give myself more grace. As I embark on this journey of self-discovery and acceptance, I have decided to document the good, bad, and ugly through my total fitness Instagram and blog (christellefitness.com). I know I won’t stumble upon all the answers or have the perfect life/people/accomplishments under my belt immediately, but in this season I have to choose faith, perseverance and hope that it’s only up from here. I am so thankful for my friends, family, line sisters, and everyone in between who has supported me over the years…it’s the reason I’m still standing today.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It has definitely not been a smooth road to here. Being the youngest person in the room has forced me to grow up too quickly with constant comparison and feelings of inadequacy/imposter syndrome. Growing up plus-size in a household full of Africans and Caribbeans was an experience that gave me a whirlwind of things to unpack. Dealing with the loss of my best friend in college (2017) is something I am still struggling with. Graduating into a collapsing economy due to the pandemic with the looming threat of climate crises while trying to act like everything is okay + seeing my peers thrive on social media has been the biggest factor in my mental health as of recently, but I have been doing the work to take care of myself and mental state. Therapy, working out, choosing myself, and trying my best to trust God has kept me this far.
Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
Creatively Christelle is me. It’s my brand. It’s my business. I help others with their digital marketing needs, from social media strategy to branding….If someone has a request, I am willing to try to help them find a solution. My clients commend me for my turnaround time & level of detail. I truly strive to give each client a great return on investment. I am proud of myself for sitting down and creating my website one day because it needed to be done. I’m glad that my entrepreneurial spirit & willingness to try worked out in my favor as my site is the best way to book me. I don’t run social media pages, but I have a lot of advice to offer for strategy, people starting from scratch, and I’m always open to trying new things.
Is there any advice you’d like to share with our readers who might just be starting out?
Bet on yourself. There are so many people who believe in you. There are so many people who need you to understand your assignment. There are a million reasons to not do something, but when you start to focus on the reasons TO do that’s when everything changes. Even if you only get one client, or if business is slow and engagement is low (and it will be)…keep going. I wish I knew that being so hard on myself gets me absolutely nowhere. Being your own boss means that you decide how much of yourself you can give to your business venture at any given time. You don’t owe anybody an explanation. Rebrand as many times as you want. Don’t compare yourself. You are so needed in the industry. Your uniqueness will set you apart if you stay true to yourself, there’s no way you can truly fail. I know these all sound cliché, but they really do make all the difference.
- Email: email@example.com
- Website: creativelychristelle.com
- Instagram: instagram.com/creativelychristelle, instagram.com/christellefitness
- Other: christellefitness.com
Cathy Marszalik Christelle Anani