Today we’d like to introduce you to Emily Blacc.
Hi Emily, thanks for joining us today. We’d love for you to start by introducing yourself.
I grew up in low income immigrant family divorced parents at the age of four. I grew up with the absent of my father and practically my mother as she had to work hours upon hours to make ends meet. Never did she let us go hungry or have the lights off at our home. At age 11, I’d watch my mom cry at the kitchen table at a stack of bills wondering how she’d pay it.
As I grew older and saw my family struggle, it braced for my future not wanting to lead that way. Like anything in life, it came with several difficulties, leading to moving out at 18 with no money. I looked for love through men to replace the emptiness I felt inside that brought on barriers that I still struggle with now. However, my ambition has NEVER left my side.
At 18, I started my freshman year at Georgia Perimeter (now Ga State) and within the first three months, I had my first panic attack. I was juggling a toxic relationship, first gen college student, full-time commission job, and my own self-doubt.
I’ve always had the entrepreneur spirit so I had gigs all the time, mainly focusing on Modeling. At 19, I received the title of Miss Ga Latina. I truly never wanted to be a model just wanted the connections to get in the industry and potential seize a business venture.
After this accomplishment, we (the father of my first child) bought our first fixer upper. Although he was completely against it, I forced him to buy into the home. A few months in we found out we were pregnant. I lost my title, failed classes, and lost my modeling career. Bringing a child brought a boatload of obstacles but I know she was meant to happen at the time and that moment for a reason.
I graduated from Ga State in Business Administration and continued on pursuing in the field of logistics that was my “9-5 career” at the moment. I finalized the separation with my previous fiancé, sold our fixer-upper with $30k profit and it’s been crazy since then. I took my cuts and invested into courses, another home, stocks, and into my about to 7-figure business EmShapewear.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The journey of entrepreneurship is definitely difficult and bumpy roady. My biggest struggles was being around low-energy people. Energy is a huge when I comes to manifesting your dreams. I’d say I’m going x amount of money today, and would because I manifested it into the universe, I believed in it. When I’d speak to friends, family members hoping to hear a positive response, I’d receive low energy, no effort, no excitement. That hurt the most in the beginning.
As you go further along in your journey of entrepreneurship, you learn many lessons and how to allow this energy not to affect you. It’s tough but possible.
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Em Shapewear is an e-commerce brand selling Colombian Fajas. Fajas stands for shapewear and waist trainers. Think of it as Shapewear on steroids.
We pride ourselves of being transparent and bringing confidence in your own skin. In this industry, it has been brought along by older Latino generations and lacking in renovating the presence of social media, transparency and affordability.
Most faja brands lack in providing social proof or ease of deciding factors when it comes into purchasing a faja. As far as transparency, Faja brands go for size three models, with little waists and no back rolls. Em Shapewear stands out because we address all these issues with our transparency and accessibility to finding what best is for you regardless of your size. As the industry grows our presence has shaken these older brands to wake up and realize we aren’t all size three models.
In affordability, we all know big companies like to squeeze any profit from desperate shoppers in this market with BBLS and surgery becoming a day to day thing. (This is another reason why I got into Fajas.) Anyways, I work directly with Colombia to cut costs of middlemen and provide high quality at a lower prices than our competition.
In conclusion, Em Shapewear is pretty badass bringing 2020 Vision to the industry.
So maybe we end on discussing what matters most to you and why?
FREEDOM. Time to do as I please and being released of the shackles of society. Entrepreneurship is guiding me to that journey.
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