Connect
To Top

Conversations with the Inspiring Alexandria Peters

Today we’d like to introduce you to Alexandria Peters.

Alexandria, can you briefly walk us through your story – how you started and how you got to where you are today.
I always knew that I wanted to be an entrepreneur at some capacity and initially, determining what my business would be about was the hard part. I ultimately decided to combine a few things that I love: helping others and cosmetics. I wanted my business to be unique, so after a lot of time spent on praying and brainstorming, I incorporated elements of my personality and lifestyle.

Meditating is important to me and I’m always sharing various techniques with friends and family, so I thought, “Why not add this to the brand?”. I’m someone who has tackled anxiety for as long as I can remember and I have personally found ways of motivating myself to be the best me, maintaining a positive outlook, and truly feeling like a beautiful person. This is why it was necessary for mental health to be a focal point of my business.

Since the brainstorming phase, my hope, dream, and goal for Bigger Than Beauty have been to add light to anyone’s life who wants to nurture their self-esteem and feel empowered. All of the beauty products, from lipgloss to eyelashes, have special names. I want “Beauties” to embody the name of the products they choose for themselves, like “self-love”. I like the fact that Bigger Than Beauty has range. We offer a variety of beauty products, as well as services, like life coaching and grad caps.

Bigger Than Beauty is less than a year old and I am already proud of its progress. There are a lot more plans that will be implemented in the future, so definitely stay tuned!

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
No journey that I’ve been on, at least, was smooth sailing. There are always obstacles that may present a laundry list of reasons to not continue. 

Before launching my business, there were several times when I thought I was in way over my head. I wasn’t sure if my business’ message would be perceived correctly. I was worried about every little detail being perfect. I even considered giving up. I have a wonderful support system that kept me level headed. I relied on my faith and meditated. These are all things that kept me afloat throughout my process and still do.

I would advise other women to focus on why they are starting in the first place. It’s easy to drown in the negative noise, but you have to also change your mindset when things appear to not be temporarily working out.

What should we know about Bigger Than Beauty? What do you guys do best? What sets you apart from the competition?
Bigger Than Beauty is known for being an inspirational beauty brand that brings awareness to mental health. What’s significant about our beauty products is that they each have a positive name that we want the “Beauty” wearing it to take on. We currently have a variety of lip glosses and eyelashes. Life coaching and grad caps are also services that we offer.

Most of all, I am proud that Bigger Than Beauty is a business that helps others and represents positivity.

Do you have any advice for finding a mentor or networking in general? What has worked well for you?
Rely heavily on your interpersonal communication skills. Having social medial platforms are great, but don’t forget to speak about your business and passions to everyone you meet. You never know where a conversation will take you.

Pricing:

  • CODE: BEAUTY (15% OFF) -Exp.4/30/20

Contact Info:

Image Credit:
Blonde hair w/ gloss pic was taken by Jasmyne Booker (IG: @fashionriot_photography)

Suggest a story: VoyageATL is built on recommendations from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.

Leave a Reply

Your email address will not be published. Required fields are marked *

More in

  • Hidden Gems: Local Businesses & Creatives You Should Know

    Every day we have a choice. We can support an up and coming podcaster, try a new family-run restaurant, join a...

    Local StoriesJanuary 19, 2022
  • ATL’s Most Inspiring Stories

    Every neighborhood in Atlanta has its own vibe, style, culture and history, but what consistently amazes us is not what differentiates...

    Local StoriesJanuary 11, 2022
  • Community Member Spotlights

    It’s more important to understand someone than to judge them. We think the first step to understanding someone is asking them...

    Local StoriesNovember 29, 2021
  • The Folks Solving The Problems You Need Solved

    One of the most important benefits of a thriving small business ecosystem is the myriad of problems and niche issues that...

    Local StoriesOctober 31, 2021
  • Introverted Entrepreneur Success Stories: Episode 4

    Voyage is excited to present episode 4 of The Introverted Entrepreneur Success Stories show with our wonderful host and sales expert...

    Local StoriesOctober 3, 2021
  • Heart to Heart with Whitley: Episode 4

    You are going to love our next episode where Whitley interviews the incredibly successful, articulate and inspiring Monica Stockhausen. If you...

    Whitley PorterSeptember 1, 2021
  • Introverted Entrepreneur Success Stories: Episode 3

    We are thrilled to present Introverted Entrepreneur Success Stories, a show we’ve launched with sales and marketing expert Aleasha Bahr. Aleasha...

    Local StoriesAugust 25, 2021
  • Community Member Spotlights

    It’s more important to understand someone than to judge them. We think the first step to understanding someone is asking them...

    Local StoriesAugust 19, 2021
  • Community Member Spotlights

    It’s more important to understand someone than to judge them. We think the first step to understanding someone is asking them...

    Local StoriesAugust 9, 2021