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Meet Ashli Goudelock of Honeydipped Essentials in Alpharetta

Today we’d like to introduce you to Ashli Goudelock.

Ashli, please share your story with us. How did you get to where you are today?
Three years ago, my family and I moved to Tel Aviv, Israel. I had just gotten married and welcomed my second son three months before the move. I was experiencing low self-esteem and self-confidence, something I had struggled with since I had my first son two years prior, and retrospectively, I believe I had been suffering from undiagnosed postpartum depression. On top of those feelings, I found myself in a world of personal and familial issues that only worsened my condition. Adjusting to motherhood and the responsibilities of becoming a wife, all while living 10,000 miles away from my family and friends, seemed impossible, and I found myself struggling to find my way back to fulfillment and happiness.

I had been making natural products since I began my journey as an expatriate in response to a need for products that I struggled to find while overseas. During this time, I realized I felt at peace when I was creating. I started with home remedies and tinctures, but soon expanded to creating body care, skin/hair care, household items, and medicinal products. I eventually began sharing these recipes and making special things to care for all my loved ones. My hobby had turned into an escape from a tumultuous time in my life, so much so that my closest friends and family started to take notice.

After a “spiritual awakening” of sorts and a long talk with a dear friend I had met in Tel Aviv who had taken a special interest in me and my products, I decided to start a blog called Honeydipped. I began providing natural care tips, tricks, recipes, and remedies, and I generated lots of interest from those around me. Born from that, and my subscribers’ demands for ready-made natural products, was Honeydipped Essentials. Today, Honeydipped Essentials proudly develops unique skincare products to address skincare concerns, each created to hydrate, nourish, and respond to specific needs.

Has it been a smooth road?
Starting Honeydipped Essentials has been one of the most challenging things I’ve ever done in my life, not because of the hard work (I’m used to that). In fact, I enjoy hard work. It has been a challenge, though, because starting a business was the complete opposite of something that a person in my former emotional condition would do. Instead of giving in to negative feelings and low self-esteem, I let those emotions lay the foundation for creating a company that is dedicated to caring for and helping others through similar situations by providing top-tier organic products that can be used to help establish healthy and successful self-care habits.

So, as you know, we’re impressed with Honeydipped Essentials – tell our readers more, for example, what you’re most proud of and what sets you apart from others.
Honeydipped Essentials is an artisanal bath and body care product line that provides luxury organic products to help establish a healthy self-care routine. We pride ourselves on the quality of our ingredients and our transparency with the customer. We do not use any preservatives, dyes, harsh chemicals, or fragrances, and every single product is handcrafted.

Everything from the packaging to the labeling to the products are carefully curated with the needs and desires of the customer. We hold our products to the highest standards and make them according to the European standards of organicism, which are much stricter than those of American standards. Our products are pure and effective, and we stand by our uniqueness in sourcing from international sources so that we can provide the most authentic ingredients to our customers.

Let’s touch on your thoughts about our city – what do you like the most and the least?
I am originally from a small town in South Carolina, so I love how large and accessible everything is in Atlanta. There’s a place (or two) for everything, and I really enjoy that aspect of living here. However, the traffic is atrocious.

Pricing:

  • Our prices range from $6-$80. We have something for everyone!

Contact Info:

Image Credit:
Blencoe & Co. Photographic Arts

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