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Meet Briana Jazmin

Today we’d like to introduce you to Briana Jazmin.

Briana, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I’m a creative at heart and I’m passionate about beautifying brands!

I’ve always had a passion for art and all things creative since I was in grade school, and I quickly became self-taught in the areas of graphic design and web design. It was later that I sharpened my skills with formal instruction by obtaining my Bachelor’s degree in Fine Arts with a concentration in Graphic Design at Georgia State University.

After graduation, I freelanced as a graphic designer and worked on increasingly challenging projects in every imaginable industry – it truly allowed me to sharpen my gifts in an exceptional way. My diverse experiences as a freelancer enabled me to win contracts to manage the social media brands of Emory University, BOLD Favor Media Group, and political consulting firm PolitaCoach.

Last year, I finally got to a place where my business experience and confidence caught up with my passion to create. And that is when I launched my official business Briana Jazmin Creative, LLC. in November 2018, and it has been flourishing ever since.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
My journey has been anything but smooth. My biggest struggles were fear and comparison. I was fearful of just starting, to be honest. A lot of times getting started is the hardest part because it’s easy to get consumed with so many different ideas and not knowing which direction to begin. In order to help with this, I made it a point to have a few accountability partners that I could trust with my overall vision and they truly helped me stay on track every step of the way.

The graphic design industry is pretty saturated, so I easily got sucked into comparing myself to many other talented designers out there. It was very discouraging and I started doubting my own creative abilities. There’s a great quote that says, “Comparison kills creativity, so stop comparing.” And I completely had to live by those words! I deactivated my social media pages for three months while I worked to build my website and branding for my business. I did not reactivate social media again until it was completely finished. It ended up being the best thing that I could have done and my ideas were all unique and not stifled and influenced by anyone else’s design concepts.

Briana Jazmin Creative – what should we know? What do you guys do best? What sets you apart from the competition?
Briana Jazmin Creative, LLC. is a boutique graphic design agency that specializes in providing our clients with a premier creative experience from start to finish. We specialize in branding and digital design, and also provide creative consulting services to our clients.

Through my company, I knew I wanted to make a positive impact on individuals and businesses who have no idea how to properly brand themselves in order to reach their intended audience and deliver clear, impactful messages through their visuals. I don’t just believe in delivering “pretty designs”, but I strongly believe in empowering my clients. I achieve this by educating them on key principles in graphic design and branding so that they understand the intent behind every creative decision that is made in the design process. Not only is this something that we’re most proud of, but it’s also what sets Briana Jazmin Creative apart from other graphic design companies.

What is “success” or “successful” for you?
Because I run a service-based business, I determine my success on the value that my clients get out of my services. When my clients are successful, that means that I am delivering the value that I promised them. Also, I define success by the amount of referrals that they send my way. This truly shows that they love the services they were provided and they trust my company enough to deliver exceptional results to others they know.

In addition, I certainly set monthly financial and personal goals in my business and I strive to exceed these goals as often as possible. It’s very important to continue excelling and striving to beat my own personal best records. Instead of comparing myself to others, I have to keep reminding myself that I am my only competition.

Contact Info:

Image Credit:

AC Hampton, Cynthia Brown, Anthony Thomas, Martine Beher

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