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Meet Elizabeth Woodcock of Woodcock & Associates in Druid Hills

Today we’d like to introduce you to Elizabeth Woodcock.

Elizabeth, please share your story with us. How did you get to where you are today?
Like many others, I “fell into” the healthcare industry 25 years ago. My niche is the physician practice industry; I have seen it evolve from a very simple business model to one that is not only complex, but changes nearly every day based on regulatory and policy updates. My goal is to deliver programs and materials that allow physicians, advanced practice providers, and practice administrators to understand the changing healthcare landscape – and benefit patients by identifying and seizing opportunities for performance improvement.

Every week, I serve as a speaker for an audience engaged in the physician practice industry, traveling all over the U.S. The audience includes everyone from practicing physicians to boards of directors for Fortune 100 companies. I supplement my verbal programming with articles and books, with 16 industry manuals published to date. I also work with companies with products and services in the physician practice industry, advising about product positioning and business development.

Has it been a smooth road?
The travel is by far the most difficult part of my job. I am fortunate to be located in Atlanta, with Harsfield Jackson Airport a mere 20 minutes away.

So, as you know, we’re impressed with Woodcock & Associates – tell our readers more, for example what you’re most proud of as a company and what sets you apart from others.
I am a speaker and author who is passionately dedicated to helping physician practices achieve and sustain patient satisfaction, practice efficiency, and profitability. An expert at practice operations and revenue cycle management, I am nationally recognized for outstanding presentations and writings aimed at improving the business of medicine.

In 2011, I created the Patient Access Symposium. Today, we represent 10% of all U.S.-based physician office visits. The organization serves as a forum for the nation’s largest and most prestigious health systems to discuss and advance initiatives that can vastly improve patient access to physicians.

Let’s touch on your thoughts about our city – what do you like the most?
I love Atlanta for its transportation. I am lucky to use planes, not the roadways, to get to work. I am so blessed to have the ability to fly almost anywhere in the US directly. In fact, I most commonly fly out – and back – on the same day! Nothing like having lunch in Salt Lake City, after a coffee in the SkyClub – and dinner back home in Druid Hills.

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