Today we’d like to introduce you to Erica Terry.
Erica, please share your story with us. How did you get to where you are today?
In 2003, I graduated with a master’s in education and started my first job teaching high school Biology. I spent years going back to school and earning more degrees in hopes of getting out of the classroom and securing an administration job. After nine years of teaching high school Biology, it finally happened. I secured my first administration job and from there worked my way all the way up to Chief Academic Officer.
About four years into my administration journey and after ten years of struggling with infertility issues, God blessed my hubby & I with a beautiful daughter. When she came on the scene, EVERYTHING changed for me. I no longer wanted to deal with the long hours and headaches that came with the territory of being a high school administrator so I gave it all up and went on to become a professional learning consultant that provides co-teaching training and coaching to multiple school districts throughout Georgia. The instructional coaching & consulting that I do is my 9-5, but it’s my side hustle that I’m most passionate about.
Through the Classroom to CEO Podcast, courses and consulting services, I help teachers create multiple streams of income by using their classroom knowledge and expertise to build a profitable online education business.
In addition to the work that I do through Classroom to CEO, I am hosting the Edupreneur Week 2020 Virtual Summit for teachers that want to start and grow their own business Aug. 30 – Sept. 3 and I am also in the process of publishing two books. Hacking Co-Teaching will be released as a part of the Hacking Learning series in 2021 through Times 10 Publications and a 30 Day Guide to Move from the Classroom to CEO will also be published in 2021 through EduMatch Publishing.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I wish I could say that it’s been a smooth road, but there’s nothing further from the truth. LOL!
The greatest struggle in having a side hustle while working everyday as an educator has always been time or lack thereof. In order to overcome this barrier, especially since my daughter has been home during the school closure/quarantine months, I’ve had to adjust my sleep schedule so that I wake up early enough to work on my business before she wakes up. Another strategy that I’m guilty of is letting her stay awake late at night so that she’ll sleep longer and wake up later in the morning. I know that when school starts back, I’m going to regret that decision, but for now it keeps me sane.
As an educator, one of the expectations that make us great in our profession is the ability to multitask and juggle a bunch of different balls at the same time. When I first started my online business, I entered with that same mindset and I tried to do everything myself. I’d research an online business task, such as How to start a website. Then I’d spend months trying to learn WordPress, create webpages, start an email list, etc. I was doing ALL the things, but not accomplishing anything (and I definitely wasn’t earning any money from my side hustle) because I was too busy. Now I’ve learned to delegate the technical stuff to my virtual assistants, which gives me the time to focus on helping teachers create a life that they love.
Alright – so let’s talk business. Tell us about Classroom to CEO – what should we know?
Do you recall in 2018 when the Times article was released that shared stories of teachers that were struggling to make ends meet because of the low teacher salary that they earned?
When that article was hit shelves, I came to the realization that at the beginning of my teaching career, I could have easily been the face staring at you on the cover of that magazine. Despite the fact that I entered the field with a master’s degree, my starting salary was $35,500 and I worked a second job at Dillards to pay my student loans so that I could make ends meet. This story made me realize that my situation was not unique and that struggling financially was a common issue that teachers faced so I made it my mission to build a business that empowers teachers to create multiple streams of income and live the life they deserve.
The Classroom to CEO Podcast, courses and consulting program helps teachers turn their classroom knowledge and experience into a profitable online business.
I specialize in empowering teachers to create at least three additional streams of income by teaching them how to build an online business where they create and sell digital resources, establish an online coaching program that empowers other teachers to achieve success and build a passive income system that enables them to earn extra money using online affiliate marketing strategies.
I am dedicated to creating opportunities where I collaborate with like-minded edupreneurs that are committed to not only creating a legacy for their family but have a desire to enrich the lives of other educators too. I am most proud of the fact that this year I’m bringing together 20+ of the top educators across the world for the Edupreneur Week 2020 Virtual Summit which will take place August 30 – September 3. This virtual conference includes over 20 sessions, expert roundtables and lunch & learn sessions that empower educators to start an online business and increase their audience, income and impact. Learn more at www.classroomtoceo.com/summit.
Is there a characteristic or quality that you feel is essential to success?
I feel that the most important key to my success is my focus on being a servant first. I have built an online business where I consistently serve by empowering educators to solve problems and achieve success. I wholeheartedly believe that we are better together so I make it a point to always engage in collaborative opportunities that allow us all to grow together.
- Edupreneur Week Virtual Summit (August 30, 2020 – September 3, 2020) – Ticket Prices range from $47-$97
- Passive PayDay for Edupreneurs (5 Day Affiliate Marketing Bootcamp) – $37
- Edupreneur Biz in a Box (Complete Toolkit for Educators to Start an Online Business) – $37
- Website: https://www.classroomtoceo.com
- Email: Erica@classroomtoceo.com
- Instagram: https://www.instagram.com/ericaterryceo/
- Facebook: https://www.facebook.com/ericaterryceo
- Twitter: https://twitter.com/ericaterryceo