Today we’d like to introduce you to Shenae Johnson.
Shenae, please share your story with us. How did you get to where you are today?
Whew! Where do I start? Well, in 2011 I started working on my own magazine called BiNK (Beauties with INK). I wanted to capture the beauty in people who had tattoos; however, at the time photographers wanted to only capture my models’ assets not the beauty of their entire body and tattoos. So, I decided to begin photography. In the midst of working on my photography skills, I started to begin wardrobe styling, which I absolutely love. Styling people gave me such joy just knowing I could make people look fly from the items in their closet they didn’t think would look great together.
To fast forward, I received my second degree in Visual Merchandising and began investing in myself as a model, wardrobe stylist, photographer, visual merchandiser then adding fashion blogger to my list of talents. So, I began taking my everyday look of having short blonde hair and branding myself as the BLONDE HAIR’D GIRL, which is what they were calling me at school and bartending at TGI Friday’s on Camp Creek! As I started to brand myself and make moves to make it grow the vision of being a designer started to come into play. Then birth Unicorn Dreams!
Has it been a smooth road?
I am not where I would like to be, but the road has not been all peaches-and-cream. Everyone thinks that it is easy to get people to believe in your brand and vision as much as you do, but that is not true. I’ve had friends to steal my ideas, people to duplicate what I have going on, and even people who knew my struggle attempt to tear it down. The road of success would not be rewarding if it was smooth. One of my biggest distractions was being in a toxic relationship and the person ruining my brand (at the time I was going as Paradize of Paradize Photography) by belittling me in the worst way on social media by posting personal pictures, private conversations, just overall social media bullying! So, I had to rebrand myself and start from the bottom. It really tore me to shreds having to rebuild because at the time I was beginning to get out there with my entire business as photography, stylist and with a full glam team, but that person quickly tore it down. The bumps, the curves, the detours help lead to your brand being noticed by people who do not even know your real first name…lol.
Tell us about your childhood, what were you like growing up?
Growing up, I was such a tomboy. I mean wearing basketball shorts, slouch socks, and cutoff shirts. I didn’t wear my first thong until my junior year only to wear it to prom lol, and that was my first time wearing makeup and a formal dress. I was not as girly as I am today. So, to sum-up my childhood would be basketball, family oriented with an extremely huge extended family through my Burdett and Atlanta Lady Warriors Basketball family.
What is your favorite childhood memory?
My favorite childhood memory would be being able to go to Italy to play basketball.
So, what’s next? Any big plans?
I am currently in the “Hello, my name is..” phase with my clothing line Unicorn Dreams, so I am making plans to showcase my brand as a designer. The other big thing is starting a family with my wife. I am not getting any younger so I am ready to bring a little one into this world (despite all the bad things happening).
- Wardrobe Styling starts at $25/hr
- Collaborations with photographers/models/brands – FREE (LIMITED TIME ONLY)
- Product Reviews- FREE! (LIMITED TIME ONLY)
- Unicorn Dreams- dresses starting out $25 and custom items vary
- Website: www.blondehairdgirl.com
- Email: firstname.lastname@example.org
- Instagram: blondehairdgirl
- Facebook: blondehairdgirl
- Other: Clothing line: Unicorn Dreams Instagram: @unicorndreamscollection www.udcollection.com
Urban Scope Media, Beefli Photography Alexis Glenn (artist) Jori (artist)