Today we’d like to introduce you to Briana Moreaux.
Briana, please share your story with us. How did you get to where you are today?
My journey has been driven completely based on faith and passion. I started out working in Public Relations and thought that was going to be the extent of my story… get a good agency PR job, stay in it for a while, and then move on to something else. But while I was finishing my Master’s Degree at SCAD, I grew to love digital communications and became fascinated with just how dependent modern society is with it, specifically as it relates to branding. So, I did what every college graduate does upon graduation, I searched for months and months until I got another job at a digital agency. This time, little did I know it would be the stepping stone to something greater!
While working at the agency, I found I wasn’t satisfied. My energy was off, and I knew there was a way for me to creatively tell the stories of brands I believed in MY way, while still being able to do digital work that I was passionate about. So, in a leap of faith, I resigned and gave birth to B. Communications Consulting, or B. (dot) Comm for short. By marrying the ideas of visual and digital storytelling, I now have created a platform to use my own vision in enhancing the digital footprint of small businesses and brands and am looking forward to what is next to come.
Has it been a smooth road?
The road has NOT been smooth. As a new business owner, especially a younger one, there’s so much to learn and sometimes no time to learn it. While entrepreneurship has always been something I was sure would be a part of my story, no one can tell you just how much of an internal struggle you’ll have along the way. Because everyone’s road to success is different and subjective, my battles can get lonely and I have to not only possess but actively practice, a different type of self-confidence I’ve never tapped into before. Some of the hardest battles have been with adjusting to a minimal lifestyle, being assertive with my vision, and most importantly, enforcing my worth. It can also be a challenge to live in the world of social media and not get distracted or influenced by the glamour of my generation’s false livelihood. Staying the course and keeping my focus on my overall goal has been my saving grace.
So let’s switch gears a bit and go into the B. Communications Consulting story. Tell us more about the business.
My business is B. Communications Consulting and is a small digital communications management company that makes a BIG impact! I combine my expertise in digital marketing and graphic design with my creative vision to work as a consultant for small brands and companies looking for guidance on improving their digital communications to their audience whether it be through social media, email marketing, or various branding materials. I specialize in visual storytelling with services ranging from copywriting, graphic design, and brand vision to, most recently, website building and design!
What I’m most proud of is the fact that I don’t have to put myself, or my company, in a box. My company is just as multi-faceted as I am and I’m proud to have the ability to use as many of my gifts as I want. I feel that my dedication to my work, as well as my practice of looking at my clients as partners instead of employers, makes the B. Comm experience like no other.
How do you think the industry will change over the next decade?
My industry is consistently changing so really, there’s no way of knowing what is to come next. With the constant new developments in technology, I feel we’ll be moving to an even more automated world. We have become simplistic and minimal in design, so I expect to see some big disruptors in the near future as it relates to trending design styles. I also see social media as a whole mainstreaming the idea of personal branding as a platform rather than it being a platform for engagement solely.
Contact Info:
- Website: www.bdotcomm.com
- Phone: 678-787-2629
- Email: briana@bcommconsulting.com
- Instagram: https://www.instagram.com/b.dot.comm/
- Facebook: https://www.facebook.com/bcommconsulting/
- Other: https://www.linkedin.com/company/b-communications-consulting-llc/
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