Today we’d like to introduce you to Darrell Moore.
Darrell, before we jump into specific questions, why don’t you give us some details about you and your story.
My story begins in Oakland, CA. Born in the early 80’s and raised in a community of black entrepreneurs during the 90’s. Growing up in Oakland gave me a unique perspective on owning businesses and developing communities. Young and ambitious, I started my first “business” in elementary school. Selling and trading action figures and trading cards for lunch money, I quickly learned how to identify a target market and offer a product at an affordable price.
At 14, enthralled by the music industry, I gifted a set of turntables and began my journey as a DJ. Eight years as a professional DJ in various nightclubs not only birthed a moniker, “DJ Majick”, but also gave me the opportunity to grow as an entrepreneur. My experience in college at The University of Tampa included, co-chartering the Tau Pi Chapter of Alpha Phi Alpha Fraternity, Inc., Interning for Ozone Magazine as a writer, photo contributor and distributor, while obtaining my marketing degree.
Following college, I spent my time in various marketing roles, from Marketing Coordinator at Verifone, Inc. to VP of Marketing for Sun Dental Labs. But, my experience at CopyPress Inc, a content marketing agency, truly shaped my understanding of combining the experiences in my past to create strategic marketing strategies.
Today, my company, KAMCO Marketing serves as a bridge for emerging businesses. KAMCO’s focus is bringing small businesses up to speed on all available digital marketing tools. Specializing in web design, analytical data management, social media content development, and digital advertising, KAMCO Marketing is provides digital marketing services for any size business.
Has it been a smooth road?
The road has not been as smooth as I would have liked, but I have been blessed with great people along the way. As a young entrepreneur, I faced many of the same challenges as other small businesses owners. I was forced to learn accounting, personnel management, networking, and various other facets of business. My first business venture failed due to lack of planning, but was a great learning experience. Now, with KAMCO Marketing, I am able to offer services that I can manage and deliver quality results.
KAMCO Marketing – what should we know? What do you guys do best? What sets you apart from the competition?
KAMCO Marketing offers digital marketing strategy and implementation. This includes, Web Design and Development, Content Marketing Strategy, Social Media Advertising Planning and Management, Google Analytics Support, and other web-based marketing tools. As a business, we pride ourselves on delivering high-quality digital marketing services at a rate smaller business can afford. With the amount of new businesses being created yearly, we are excited to offer services that allow them to measure up to the competition digitally.
Unlike many digital marketing companies, KAMCO focuses on delivering results that drive actual leads that can convert into quality clients. Our quality over quantity approach allows businesses to grow their marketing strategy incrementally to meet business needs.
Our most recent endeavor, The Marketing Cookbook, features owner, Darrell Moore as “Chef Maj” cooking up digital marketing strategies on our YouTube channel. This video learning approach seeks to give new business owners a general understanding of common digital marketing concepts.
Let’s touch on your thoughts about our city – what do you like the most and least?
Atlanta, is a budding hotspot for minority-owned businesses. Being from a city that proudly touts its Black and Hispanic – owned businesses, Atlanta mirrors my hometown in many ways. The ability to connect with diverse business owners and savvy consumers, gives KAMCO an opportunity to develop an array of creative marketing strategies.
As with any major metropolitan area, traffic, economic equality, and gentrification are some aspects that can be difficult to deal with. However, I can see Atlanta making strides to provide additional opportunities for growth in many of these areas.
Contact Info:
- Website: Kamcomarketing.com
- Email: darrell@kamcomarketing.com
- Instagram: https://instagram.com/kamcomarketing
- Facebook: https://www.facebook.com/The-Marketing-Cookbook-110638213965504
- Other: https://www.youtube.com/channel/UCkKQ8BJR8cmoMQJW3s-tACg?
Image Credit:
Amanda Ton
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