Today we’d like to introduce you to Shamari Reed.
Hi Shamari, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I was doing Tour management for an artist and someone asked me why didn’t I have a real travel bag as a carry on instead of using my gym bag. I never cared enough about which bag I was using until this moment. I started looking for stylish bags to purchase but felt they were very pricey. This gave me an idea to create a high-end luxury bag that was more affordable than $1000 bags that the other brands were selling. I met with my business partner and we created our brand Roux & Robin. We designed our looks and begin with our online store. We had a relationship with a lot of entertainment people who showed the original support by sharing our products on their social media platforms. This support helped grew our brand to what we are today.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
There has been and still are some obstacles. We had to create a return policy for customers to return items for any issues. Due to being a new company, our mission is to keep the customer happy and wanting to return. We also had issues with our shipment getting lost and trying to get either our product or refund. I’m sure every brands has this issue. I guess it’s the cost of doing business.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I am a man of many hats. My main priority is being a creative consultant alongside my business partner for our luxury bag and accessories line Roux & Robin. I also am a film producer and I do music management/consultant.
We’re always looking for the lessons that can be learned in any situation, including tragic ones like the Covid-19 crisis. Are there any lessons you’ve learned that you can share?
I learned be creative with your strategies.
Contact Info:
- Email: Information@rouxandrobin.com
- Website: www.rouxandrobin.com
- Instagram: Rouxandrobin
- Facebook: Rouxandrobin
Image Credits
Photographer’s name is Malcolm Garret.