Today we’d like to introduce you to Andrea Beverly-Ledbetter.
Hi Andrea, so excited to have you with us today. What can you tell us about your story?
I am Bev, Andrea Ledbetter, Serial entrepreneur, owner and creator of Hi’La Decor and Bev of Hi’La Management. I am also a mother of two children. As well as a wife to my Great Husband. I was born in Kankakee, IL and raised in Providence, RI. I was a foster kid until the age of 14 and adopted by my aunt. I am what others consider a Jill of all trades. I hold multiple licenses, Certified Nursing Assistance, Forklifting, Cybersecurity certified, because I love to learn new things.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
My journey to entrepreneurship has been difficult but has yielded the best results. I grew up pretty harshly. I was a foster kid until the age of 14, I’ve dealt with homelessness in the years 2018–2019, from bouncing family member’s couches to losing homes due to foreclosures, to at one point living in my car. Yet it has not deterred me from becoming the woman I am today. I learned that you have to grow through what you are going through to learn how to not make the same mistakes twice. My first business was with my sister Arlene Beverly in Providence, RI, a hair bundle bar named Becki with the Good Hair. It was extremely successful but we parted ways when I moved to Atlanta. From there, I branched into my second business Trappillows, an aesthetic home decor brand for decor for businesses, but learned that someone beat me to trademarking my brand, which created Hi’La Decor. I learned that legally to get your business done first and everything immediately afterward.
Hi’La Decor is extremely successful and well running. I used my joy of content creating and short-term video footage to become popular across different Social Media Platforms, which helped launch my third business, Bev of Hi’La Management. With Bev of Hi’La Management, I coach others on how to become affluent influencers, which is high luxury influencing, using their social media page analytics to connect my students with global brands that are looking for influencers with their audiences. My students have worked with L’Oréal Paris, Javy Coffee, BrandBacker, Plants Inc. and so much more brands. Almost all of my students are also monetized over multiple platforms and are stars within their niche.
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
With my brand Bev of Hi’La Management, I teach others how to monetize, start, and scale their brand with little to no experience. I train other brands in my VIP Facebook group on how to run their systems effectively with social media and email marketing and offer my services to other brands as a Social Media Marketing Manager. My specialty is content creating, integrating your social media systems (post in one place and post EVERYWHERE), developing brand awareness, and putting your brand in front of your targeted audience. I either coach you on how to develop this system for your own brand, or I do the work for you.
What sets me apart is my genuineness. My students who work with me are students for life. Whenever I learn new things, I develop a challenge to incorporate it into their systems and teach it to them. I find multiple ways to help my students grow and teach them In ways that others have not developed.
What I am most proud of is Some of my students have surpassed me on multiple platforms. I am super proud to call them my students. They are setting realistic goals that will lead to a much larger goal and crushing them!! We are .realistic with them and let them know that their goal can be reached but we break down the points for now to where they want to be with their content.
I have services created to effectively help these systems stay afloat. My texting system sends Daily Content Ideas. My Blossoming Calendar Journal to break down realistic goals with content ideas for a year. My eBook Monetize Your Brand, which shows you the exact steps to take and rules for each platform to monetize your accounts, and where to connect with global brands. I offer my content creation services for brands that have to be online but do not have the time as a Social Media Marketing Manager. Or I coach you with my Implement with Bev coaching services dedicated to growth and development of your social media accounts and how to use your analytics to grow your platforms to become an affluent influencer.
Where we are in life is often partly because of others. Who/what else deserves credit for how your story turned out?
Shoutout to My sis, Arlene Beverly @bombasslena, for being my go to therapist and inspiration. Teresa Jones @teresa_jones_ffps, for being my accountant and brain when I need to hear the realness and keeping me in reality. Cheria Artis @uniquely_cheria, for being my first student to put in the work and my protégé. My husband Marcus Ledbetter @retroroutes.betterendeavorsllc, for always being my heart and everything you do for our family to be a success. Your work does not go unappreciated and I adore you for always believing and seeing the best in me. To my children Latreal and Aubrey, for being my reason to breathe.
Pricing:
- Implementing with Bev- Coaching services – $300-$700
- Join our VIP Facebook Group-Content that Sells VIP – $15
- Blossoming/Bloomed-Digital Journals – $15
- Social Media Marketing Consultation – $25
- Monetize your Brand-eBook and Replay – $150
Contact Info:
- Website: www.bevofhila.com
- Instagram: @obsessedwithcontent (It’s a new page)
- Facebook: www.Facebook.com/bevofhila
- Twitter: www.twitter,com/bevofhila
- Youtube: www.YouTube.com/albeverly89
- TikTok: @obsessedwithcontent
- Other: Hiladecor.Etsy.com (for brand decor)
