Today we’d like to introduce you to Kenika Williams.
Hi Kenika, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
Tidied by K is in the home services industry. We offer professional home organizing services to clients struggling to create order in their homes. I launched TBK in 2019 after watching the Marie Kondo show, Tidying Up With Marie Kondo on Netflix. It premiered, and the concept of “finding joy” in one’s belongings propelled me into doing more research into the show. After a little digging, I realized home organization, the entire premise of the show, was an industry. From there, I went full fledge into offering the service, initially as a side hustle, until I was able to do it full-time.
Today, we have been able to serve well over 200 in-person clients, primarily local to us in Atlanta, Georgia, and are excited to serve more. Our clientele is typically busy women, whether working moms or stay-at-home moms who are overwhelmed with making their homes run efficiently. Several spaces in their homes are usually overrun with clutter, and they either lack the time, skill, or desire to create the order they need so everyone in the space can function.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
I’ve been fortunate and blessed to have found success relatively early in my business. But that’s not to omit the challenges any business faces. As my primary service is home-based (I go to clients’ homes to organize for them), the pandemic virtually stopped my business and forced me to get creative with how I could serve others. Now, on the other side of the pandemic, the challenge now has been growing my team.
Appreciate you sharing that. What should we know about Tidied by K?
I started TBK for 3 primary reasons:
1. I wanted to have a side hustle to make more money. At the time, I was saving money to pay off my college debt. At the rate at which I was going, I was slated to pay off my debt by 2036. Fortunately, I have been blessed to have paid it off in 2 years!
2. I wanted to do something I really really enjoyed. I have always been complimented on my gift of organizing. I thoroughly enjoy organizing and could honestly do it for free. My business feels like a game when I’m in clients’ homes.
3. I wanted to help people in a way that honored the gift God blessed me with. My grandmother struggled with hoarding disorder and I know how it negatively impacted her. I know many people really struggle with maintaining their homes and I want to help those families. I believe that your home should be your sanctuary. If I can help people obtain that, then I’m using the gifts I was blessed with in a way that serves God and my community.
As it relates to what sets us apart from others… we are committed to education and service.
I am a former teacher, and every role I’ve had since graduating college has required that I taught is some fashion. I taught first grade first. From there, I went into finance, where my department handled budgeting and financial forecasting for the entire healthcare system. This role required that I lead training for department leads on our budgeting and financial forecasting platform every year. And from there, I went into data management and reporting. Again, this role required that I taught team members and other key stakeholders the importance of our data-tracking tools and insights for funding and governmental initiatives.
This background is relevant to how TBK shows up today. We are heavy in our education towards our clients. It’s a core value of ours. We focus on teaching our clients how to create systems that work for their homes. We teach them how to steer clear of the counterproductive habits that led them to us in the first place. We teach them how to establish solid practices to maintain their home. Our teaching component allows us to stand out from other home-organizing companies because we are committed to giving our clients the tools necessary to not need us again. This may sound contradictory to running a business, but we aim to empower our clients.
Also, a unique component of our business is our commitment to serving others in need. We offer voluntary service hours to non-profits in the city to give back in more ways than one.
As a brand, we are most proud of the impact we’ve been able to make within our online community. Our community sees us as a reliable source of information and inspiration. We spend a great amount of effort in what we produce and present, so that makes us very proud that it is well received.
What’s next?
In time we’d love to grow our team to serve across the nation. Additionally, we are planning to offer home decor services in tandem with our organizing services. They are very close in nature in terms of creating beautiful and functional spaces so our goal is to start booking more decorating projects to offer in the near future.
Pricing:
- $100/hr/person
Contact Info:
- Website: https://www.tidiedbyk.com
- Instagram: https://www.instagram.com/tidiedbyk
- Facebook: https://www.facebook.com/tidiedbyk
- Youtube: https://www.youtube.com/channel/UCz8o590_Rn9bsYVGn9eMxrg
- Other: https://www.tiktok.com/@tidiedbyk
