Today we’d like to introduce you to Lauren Rigau.
Hi Lauren, please kick things off for us with an introduction to yourself and your story.
There comes a moment when you realize life is a sequence of events guided by your destiny.
My story started in the 1960s when my grandparents were exiled to the United States as political refugees during the Cuban Revolution. It was a time of significant change, where dreams were shattered, and lives lived were left behind to start again. My parents were just children who don’t remember any other home but one made stateside; they met in high school, fell in love, and the rest is history.
As a child, I pursued a career acting in Hollywood. Being the daughter of a news photographer, it was evident that I had the media bug, and my career would culminate in the world of communication.
Storytelling will forever be my north star, from uncovering news to curating exclusive content for international wellness companies and professional sports teams, building socially friendly content for non-profit foundations, and publishing a children’s book- for me, it has always been about helping tell stories that could move an audience and maybe change someone’s life.
We all face challenges, but looking back would you describe it as a relatively smooth road?
If it would have been smooth, it would have never been sweet, right?
I began pursuing my dreams at the tender age of thirteen when I co-created a segment called “Teen Talk,” which I produced and hosted on NBC-6 in Miami. I interviewed all-stars like Pit Bull, tennis superstar Maria Sharapova, world-renowned artist Romero Brito, and Fame’s Debbie Allen. As a young adult actor, I played incredible character-driven roles in feature films and television shows.
I was in my formidable years, and the pressures of Tinseltown were ever-present. As many young people do, I, too, struggled with feelings of self-worth and silently suffered from misconstrued perceptions of my weight. It wasn’t until later in life that I finally felt happy in my skin, and I realized that with the societal pressures that are at our fingertips, many young women battle the same feelings I have. I still feel that girl in my heart; even though I have healed, you find growth in the moments that tested you to your core. The biggest lesson I learned is that I was always enough.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
Throughout my career, I have held various positions in media and communications, from internships to apprenticeships and anchor producing to social media and public relations; each role has taught me a different facet of the critical importance of sincere communication.
I have had the privilege to work alongside incredible media professionals who have provided me with the tools necessary to grow personally and professionally. One of the most valuable lessons I learned early on in my career was that communicating wields significant power, and with that comes tremendous responsibility. I built faith in information early on, understanding it was never my place to think for anyone, but instead providing the information necessary so individuals could have the power to feel, think and dream their beliefs. That was my place.
I consider myself a professional artist of communication; after receiving my graduate degree, I joined an external communications team for a healthcare system in Atlanta and love sharing stories of hope and courage.
Do you have recommendations for books, apps, blogs, etc?
Professionally, social media platforms, from Instagram to X, have significantly impacted how we share and consume information. Managing the social media presence of various companies during my career has given me a well-rounded understanding of the elements necessary to communicate a story from beginning to end for different outlets in an effective and evocative way.
When it comes to my off-hours, I would have to say Amazon. Working in public relations, we are on call and ready for a crisis at any moment, which means I don’t always have time to run to the store when I need something as simple as food for True (my four-year-old Shih-Tzu), so Amazon for the win!
An online tool everyone should have in their back pocket is Grammarly! Not only is this a critical tool for communicators, but it is also a fantastic instrument for anyone looking to ensure they are using proper spelling, grammar, punctuation, and writing with clarity. As a bonus, it also identifies errors and suggests replacements. Happy Writing!
Contact Info:
- Website: http://www.laurenrigau.com/
- Instagram: https://www.instagram.com/laurenrigau/
- Linkedin: https://www.linkedin.com/in/laurenrigau/
- Twitter: https://twitter.com/laurenrigau
Image Credits
Photo Credit: Leonardo Holanda https://leonardoholanda.com/
