Today we’d like to introduce you to Amy Thorne.
Hi Amy, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
As a teenager, Amy Thorne became the recipient of a liver transplant. The prognosis was that it might give her a few more months of life. More than 30 years later, Amy is thriving, and making a mark on Atlanta business.
She has started two successful companies, one of which is RTL Digital Media (www.rtldigitalmedia.com), a nationwide digital marketing agency, where she currently serves as Chief Visionary Officer. Prior to launching the agency, she earned a solid reputation in the financial services industry, increasing sales at Transamerica Retirement Services by $100 million. She also owns numerous investment properties and is an active investor in a variety of businesses.
In 2022, she also became President/Co-Owner of Edge Treatment (www.edgetreatment.com), an outpatient substance use disorder treatment center in Roswell. After facilities preparation and licensing, the company opened its doors to its first patients in October 2023.
Amy has a deep passion for helping those suffering from drug and alcohol addiction, borne out of her personal experiences with extended family members and friends who struggle with substance abuse issues. Her ability to identify and attract stellar professionals in the field of drug and alcohol treatment sets Edge Treatment apart from other outpatient centers.
She understands that addiction is a complex disease with a number of systemic forces involved, including social, psychological, and biological factors, making her the perfect leader for the treatment center’s professional team. And she is a tireless advocate for organ donation.
“In life, very few gifts have the power to drive you to serve others and achieve something amazing in hopes of somehow coming close to repaying the joy you received,” Amy said. “The gift of organ donation not only ignites this desire in me but in everyone impacted by this priceless gift – the gift of life.”
Amy Thorne holds a degree in Finance from Kennesaw State University. She is also the mother of three.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
There are always challenges. RTL Digital Media overcame one partner leaving to pursue more opportunities in coding. Thorne has also had to weather some family crises, including an accident that has left her husband in a wheelchair most of the time.
Some obstacles have been ones that happen with success. RTL Digital Media has been growing rapidly, and one challenge was assembling a team of skilled professionals to help manage the growth.
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
RTL Digital Media was founded in 2010 by Amy Thorne, its Owner, and Chief Visionary Officer after Thorne left a successful career in the financial services industry. While working in finance, Thorne excelled at helping financial planners understand how to market themselves. After spending a few years as number one in sales in my company, she decided she wanted a job with less travel—but still with the challenge of making other people and organizations successful.
RTL Digital Media was created. Thorne initially partnered with a specialist in website design and coding. She placed an emphasis on being able to measure the results of communications programs. The company began with web design, but rapidly expanded into other digital (and traditional) communications.
Today, RTL Digital Media offers branding, communications strategy, data analysis, website design and development, online user experience optimization, pay-per-click (PPC) advertising, search engine optimization (SEO), geofencing, public relations, trade show design, video, and traditional print and electronic media advertising. The firm has grown from a staff of two to a team of 12.
RTL Digital Media serves clients across the United States but specializes in businesses in and around Atlanta. Clients include:
• Legal firms
• Accounting firms
• Substance Use Disorders
• Med spas and aesthetics
• Construction and remodeling
• Medical and medical research
• Insurance
• Tire dealers
• Entertainment and attractions
• Real estate
• Adoption services
• Custom pool and landscaping design
• Consulting arborists
• Financial services
• Political campaigns
The emphasis is still on measurable communications, combined with powerful creativity to enhance the power of targeted communications. The firm invests the time to understand client businesses thoroughly, crafting strategies and projects that are on target and on budget.
RTL builds strong bonds with its clients. Several, in fact, have been with the agency almost since it was founded 13 years ago. The working atmosphere is friendly, energetic, and creative, which is ideal for giving clients big ideas that pay off in a big way.
Networking and finding a mentor can have a positive impact on one’s life and career. Any advice?
I have the great fortune of having Michael Connor (michaelconner.actioncoach.com) as my business coach. Mike has been invaluable in helping me define the goals of what I want to accomplish and the concrete strategies for making it all happen.
Mike helps companies build a foundation based on four key values: welcome, nurture, share, and celebrate. These values comprise the foundation that informs his vision for working with businesses and clients seeking abundant life.
Contact Info:
- Website: www.rtldigitalmedia.com
- Instagram: https://www.instagram.com/rtldigitalmedia
- Facebook: https://www.facebook.com/rtldigitalmedia
- Linkedin: https://www.linkedin.com/company/35444966/admin/feed/posts/
