Today we’d like to introduce you to Naab
Hi Naab, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
Growing up in Ghana and Canada, I always loved to create, dance, and listen to music. Some of my favorite childhood memories are of family gatherings where I would entertain everyone with my amazing dance moves. Seeing the joy on people’s faces whenever I danced or sang brought me happiness. At the time, I didn’t realize I would eventually pursue music, but it felt natural to express myself through my talent.
Around the age of 10, I fell in love with songwriting. Inspired by artists like Michael Jackson, P-Square, and Westlife, I wanted to write songs just like them. I would challenge myself to write four to five songs a day, trying to understand song structure and improve my craft.
When I moved to Atlanta, GA, at the age of 11, I worried about fitting in. However, my love for creativity helped me connect with many people. In 8th grade, some of my friends discovered I was a great dancer and encouraged me to audition for the school talent show. Nervous, I didn’t go through with it.
That summer, while at my cousin’s house, I stumbled across a YouTube video of someone beatboxing. I had always made beats with my mouth for fun, but I never knew it was an actual art form. Excited, I showed my cousins how easily I could do it, and from that day on, I started perfecting the skill.
During high school, I finally took the leap and auditioned for the school’s talent show. Combining my beatboxing and dancing, I won the competition three times—sophomore, junior, and senior year. Technically, I also won as a freshman, but I was disqualified for arriving late to my performance.
My passion for creating music led me to meet Reginald Amponsah at church. Also known as Reggie, is a producer who would send me beats to write to. At first, I only wanted to write songs for other artists, including my sister, who has an amazing voice. However, Reggie convinced me that I had the voice and talent to be an artist myself. From that moment on, I dedicated myself to perfecting my craft.
Since then, I have released several songs and collaborated with incredible artists, DJs, and producers across America and around the world. Producers like Bossbeatz, VVS, SmokeBoy, RbA4k, and Master Don have been an amazing support in my music growth and journey. One of my biggest collaborations has been with DJ Nani on our tracks “Addicted” and “Too Late,” which have received incredible love and support from fans. My newest single, “Missing You,” is set to drop in April, followed by my debut EP in June, which I’ve poured my heart and soul into creating. I am so grateful for and deeply appreciate the opportunities I have had, and I give all the praise and glory to God, my Heavenly Father, for guiding me every step of the way.
We all face challenges, but looking back would you describe it as a relatively smooth road?
One of the biggest struggles was self-doubt. In the beginning, I only wanted to write for other artists because I didn’t believe my voice was good enough. It took a lot of encouragement from Reggie and others to step out of my comfort zone and embrace being an artist myself.
Another challenge was balancing my passion for music with the realities of life. From school to work and personal responsibilities, there were times when it felt overwhelming to stay consistent. There were moments when I questioned whether I was making the right choice, especially when things didn’t move as fast as I wanted them to.
When I first started taking music more seriously, my team and I struggled to find an affordable studio to record in. We quickly realized that if we wanted to make this work, we had to take matters into our own hands. So, we invested our hard-earned money to build a home studio. It wasn’t easy, but it was one of the best decisions we made. To this day, we still use that home studio to create, record, and bring our visions to life.
On top of that, breaking into the industry isn’t easy. There’s a lot of competition, and getting people to recognize and appreciate your work takes time. I’ve had to invest in myself, network, and stay persistent even when doors didn’t open right away.
Despite the struggles, every obstacle has made me stronger. The setbacks, lessons, and experiences have shaped me into the artist I am today. Looking back, I wouldn’t change a thing because every challenge pushed me to grow and improve.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
I create Afrobeats music, blending vibrant rhythms with storytelling that connects with people on a deeper level. My sound is a fusion of my Ghanaian roots and the diverse musical influences I’ve embraced over the years, from classic Afrobeats to R&B, hip-hop, and pop.
I specialize in songwriting, beatboxing, and performing, which has allowed me to stand out as an artist. My ability to craft meaningful lyrics while delivering energetic and engaging performances is something I take pride in. I’m known for my versatility—whether it’s a high-energy dance track or a soulful, emotional song, I bring authenticity and passion to every piece of music I create.
My talents have taken me far, allowing me to share the stage with incredible artists. I’ve had the opportunity to open for artists like Medikal, Stonebwoy, Fireboy DML, and even perform at Juneteenth Festival in Atlanta, along with many other performances. Each of these experiences has pushed me to grow as an artist and given me the chance to connect with audiences in a powerful way.
One of the things I’m most proud of is my journey and growth as an artist. From struggling to find an affordable studio to building my own home studio, from doubting my own voice to winning talent shows and collaborating with incredible artists and DJs, every step has been a testament to hard work and persistence.
What sets me apart is my unique ability to blend different musical elements into my Afrobeats sound while staying true to my roots. I don’t just make music—I create experiences that bring people together, whether it’s through dance, storytelling, or raw emotion. My music isn’t just about catchy beats; it’s about making people feel something.
With songs like “Addicted” and “Too Late” featuring DJ Nani, and my upcoming single “Missing You” dropping in April, I’m constantly evolving and pushing my craft to the next level. My EP, set for release in June, will showcase even more of my versatility and dedication to creating music that resonates with people.
At the end of the day, my goal is to inspire, entertain, and connect with listeners through my music. That’s what drives me every single day.
What sort of changes are you expecting over the next 5-10 years?
The music industry, especially Afrobeats, is evolving rapidly, and I see it continuing to grow on a global scale over the next 5-10 years. Afrobeats has already gained massive recognition worldwide, and I believe it will become even more mainstream, influencing other genres like pop, hip-hop, and electronic music even more than it already has.
One of the biggest shifts I see happening is the rise of independent artists. With streaming platforms, social media, and direct-to-fan marketing, artists no longer have to rely solely on major record labels to build a successful career. More artists will take control of their own music, distribution, and branding, allowing for greater creative freedom.
Another major trend is the fusion of Afrobeats with other genres. We’re already seeing Afrobeats collaborations with Latin, Caribbean, and even Asian music influences. This blending of sounds will continue to evolve, leading to new sub-genres and fresh musical styles that push boundaries.
Technology will also play a huge role in shaping the industry. AI and virtual performances are becoming more common, and we might see more artists using AI tools for songwriting, production, and fan engagement. Virtual and augmented reality concerts could also become a bigger part of how artists connect with their audiences.
Afrobeats festivals and tours will expand even further, especially in the U.S., Europe, and Asia, as more people embrace the culture and sound. There will also be more opportunities for African artists to break into mainstream music globally.
Overall, the future of the industry is exciting. It’s becoming more digital, more independent, and more diverse. As an Afrobeats artist, I see this as the perfect time to innovate, collaborate, and continue pushing the genre forward.
Contact Info:
- Instagram: https://www.instagram.com/imnaab.e/#
- Youtube: https://www.youtube.com/@Imnaab.e
- Other: https://linktr.ee/officialnaab
