We recently had the chance to connect with Me Jerry Dennard II and have shared our conversation below.
Hi Jerry, thank you so much for taking time out of your busy day to share your story, experiences and insights with our readers. Let’s jump right in with an interesting one: What are you most proud of building — that nobody sees?
I am proud of the fact that I have been able to provide valuable learning opportunities for my first interns at JBeanz912 Incorporated this summer. Their enthusiasm and hard work have reaffirmed my confidence in my brand and the paths I have been working toward since our last interview. I am grateful for the chance to mentor and guide these young professionals on their journey to success.
Can you briefly introduce yourself and share what makes you or your brand unique?
Hi, I’m Jerry Dennard II, a certified audio engineer and media content creator dedicated to helping independent artists and creatives bring their visions to life. My passion lies in mixing and mastering, recording and engineering studio sessions and curating beats for major and independent artists ensuring that artists and producers achieve a polished, professional sound that stands out.
Thanks for sharing that. Would love to go back in time and hear about how your past might have impacted who you are today. Who were you before the world told you who you had to be?
Before the world told me who I had to be, I was just Jerry—
a kid from Savannah with headphones too big for my head and dreams too heavy for the room I was in. I heard rhythm in everything—the trains, the kitchen, the streets—and I believed music could carry me beyond any limit placed on me.
The industry tried to give me titles, labels, and boxes. But the truth? My essence never changed. I’m still that dreamer, that creator, that unfiltered passion that refuses to be contained.
I was Jerry before JBeanz912… and I’ll always be both.
Was there ever a time you almost gave up?
Yeah, there were times I almost gave up.
Moments when the industry felt heavy, when the doors stayed shut, when the sound I believed in didn’t line up with what was trending. I questioned myself, my path, and whether the fight was worth it.
But every time I thought about walking away, I remembered why I started—
to give voice to stories that mattered, to protect the soul of Hip Hop and R&B, and to honor the legacy of the artists who built the foundation.
Quitting would’ve meant silencing that purpose. And that was never an option.
So instead of giving up, I doubled down.
Sure, so let’s go deeper into your values and how you think. Where are smart people getting it totally wrong today?
Smart people get it wrong today by overthinking the culture instead of feeling it.
Everybody wants formulas, analytics, and shortcuts to success—but music and art aren’t math problems. They’re lived experiences.
The soul gets lost when you try to engineer every move. Greatness doesn’t come from copying algorithms—it comes from creating moments that can’t be calculated.
You can’t spreadsheet authenticity. Either it’s real, or it’s not.
Okay, we’ve made it essentially to the end. One last question before you go. What do you think people will most misunderstand about your legacy?
What people will most misunderstand about my legacy is that it was never just about me.
Yeah, my name is on the records, the productions, the events—but my mission has always been bigger than recognition.
I wanted to create space for authenticity when the culture was losing its way. To give artists and audiences a sound that felt human again. To remind people of the power of soul, storytelling, and truth in music.
So if they think my legacy is just about JBeanz912 the artist, they’ll miss it.
My legacy is about building a movement that outlives me.
Contact Info:
- Instagram: https://www.instagram.com/jbeanz912?igsh=YTBtYmpxMjlrc2k0&utm_source=qr
- Facebook: https://www.facebook.com/share/1CM4w1gjH7/?mibextid=wwXIfr
- Youtube: https://youtube.com/@jbeanz912?si=7qoYVndsTq03dMGi
