Today we’d like to introduce you to Tiffany Whitney.
Hi Tiffany, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I spent nearly two decades climbing the corporate ladder in learning and development. On paper, it looked great: Fortune 500 company, leadership role, steady paycheck. But inside, I felt stuck. I knew I wanted something more than just building someone else’s business. A turning point came when my son faced an extreme mental health crisis. Experts were quick to define what he could or couldn’t do, but I refused to accept those limits. That experience pushed me deeper into neuroscience and brain-based coaching, and it was then that I realized how powerful it is to challenge old beliefs and create a new path forward.
That’s exactly what I do now as a Career Ownership Coach®. I work with professionals who’ve been successful in corporate but feel restless, unfulfilled, or just ready for a new chapter. Together, we examine what you truly want, your income, lifestyle, work, and environment. Then explore business ownership, often franchising, as a path to freedom. My role is to be your thought partner, offering clarity, and to walk with you through the process. We’ve built systems, tools, and connections to make the journey less overwhelming and more empowering.
At the end of the day, I’m on a mission to help 100 people find freedom by 2030, because I believe everyone deserves work that fits their life, not the other way around.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It hasn’t been a straight and smooth road. When I left corporate, I had the same fears many of my clients wrestle with:
What if I fail?
What if I make the wrong choice?
What if I lose the security I’ve worked so hard for?
Initially, I thought my corporate track record would make the transition easier. Instead, I found myself second-guessing, overanalyzing, and even grieving the loss of my identity I’d built over 18 years. Learning to detach from the title, the team, and the comfort of “knowing the playbook” was hard. I also had to navigate building a business. There were months when the phone didn’t ring, when marketing felt like shouting into the void, and when I wondered if anyone really wanted what I had to offer.
What got me through was exactly what I teach now: mindset work, clarity of values, and systems that reduce the risk of going it alone. The struggles gave me empathy. I know what it feels like to be successful on the outside but unsettled on the inside and to question whether there’s really another path.
That’s why my coaching isn’t theory. It’s a lived experience. I’ve been through the doubts, the pivots, and the “what now?” moments, and I help clients shorten that messy middle so they step into ownership with more confidence and less chaos.
We’ve been impressed with The Entrepreneur’s Source, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
I’m proud to be a franchise owner of The Entrepreneur’s Source. My work is about helping successful professionals hit pause, reflect, and discover what they want their future to look like.
I specialize in guiding people who are exploring alternatives to the corporate ladder. Professionals who may feel stuck, burned out, or simply ready for a new chapter. Through a proven process, I help clients define their ILWE goals (Income, Lifestyle, Wealth, and Equity), and then explore business ownership, including franchising, as a potential vehicle to achieve those goals.
What sets me apart is that my coaching is completely free of charge. We’re funded by trusted partners, which means I can focus entirely on helping clients gain clarity without any hidden agenda. I’m known for making the overwhelming world of franchising feel approachable, practical, and even exciting, helping translate complex funding, business models, and systems into simple next steps.
I’m most proud of the way our brand champions possibility. We don’t just talk about escaping the corporate world. We empower clients to see themselves as business owners, leaders, and wealth builders, often in industries they’d never expect to consider. Many of my clients walk in thinking, “I could never own a business,” and walk out realizing not only that they can, but that it’s one of the safest and smartest moves they can make.
What I want readers to know is this: business ownership isn’t just for risk-takers or people with years of industry experience. It’s for anyone who’s ready to align their work with the life they want. And my role is to help you explore those options with clarity, confidence, and support.
So, before we go, how can our readers or others connect or collaborate with you? How can they support you?
There are a few simple ways to connect with me:
Book a free Discovery Call — together we’ll clarify your ILWE goals (Income, Lifestyle, Wealth, and Equity) and explore business ownership options that truly fit your life. https://twhitney.esourcecoach.com/schedule-a-call/
Invite me to speak virtually — I deliver keynote and workshop sessions on neuroscience-based career transitions, franchising fundamentals, and leadership design that inspire professionals to think bigger about their future. YOu can reach me at twhitney@esourcecoach.com
Follow me on LinkedIn — it’s where I share stories, tools, and insights to help professionals navigate change and step confidently into their next chapter. https://www.linkedin.com/in/tiffanywhitney/
Pricing:
- No Cost – Career Ownership Coaching
Contact Info:
- Website: https://twhitney.esourcecoach.com/
- Instagram: https://www.instagram.com/tiffbizcoach/
- Facebook: https://www.facebook.com/TiffanyWhitneyCoach/
- LinkedIn: https://www.linkedin.com/in/tiffanywhitney/
- Twitter: https://x.com/TESCoachTiffany
