Today we’d like to introduce you to Jullian Goodin.
Hi Jullian, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
grew up on the Southside of College Park, Georgia. My brother and I were raised by our single mother, and even though we didn’t have much, we always found a way to serve others. Volunteering, giving back, and showing up for people was our family culture. I come from a military family, so service naturally became a part of who I am. I joined the Army right after high school, completed jump school, and served at Fort Bragg during 9/11. The military gave me a broader view of the world and even led me to live in Greece for a year, which is an experience I’ll always be grateful for.
After my service, I spent eight years as a financial advisor. Then I found my way into construction through Power Home Remodeling Group. I never pictured myself in this industry, but ten years later I’ve learned that sometimes the path chooses you. I eventually discovered how to combine the career success I was having with the purpose that fulfills me.
A turning point for me was winning our national sales tournament and being awarded $12,000. Instead of taking the prize, I asked if I could donate it to a local organization. That decision led me to Love Beyond Walls in College Park and launched a passion for large-scale social impact inside our organization. Since then, I’ve helped build partnerships with Habitat for Humanity and Soldiers’ Angels, giving our teams ongoing ways to support veterans and families in need.
It’s also where I became aware of another growing challenge for families: energy costs. Homeowners are being hit with higher bills every year, and many don’t know why or what to do. I saw firsthand how much the right upgrades could change a family’s finances, and I wanted to make that knowledge accessible to everyone, not just those who could afford consultants.
That’s why I founded Goodin Energy in 2023. We are building an AI-powered energy forecasting platform that helps homeowners and businesses predict their utility bills 10 to 15 years into the future. We analyze historical usage, rate trends, weather patterns, and building data to help people make smarter decisions about their homes. We can show which improvements will lower costs the most and how soon they’ll see a return on investment. Our goal is simple: put the power to save in every family’s hands.
We are finalizing our prototype and currently have a patent pending on our forecasting technology. We are creating a solution that not only empowers consumers, but also helps utilities, contractors, and cities build smarter and more sustainable communities.
It all ties back to the values I learned growing up: serve people, solve real problems, and create access to opportunities that help families live better. My story started with philanthropy, but today it’s also about innovation. With Goodin Energy, I’m building something that makes a difference — not just for individuals, but for the future.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It definitely has not been a smooth road. And honestly, I do not think anyone who is trying to build something meaningful gets an easy path. Especially growing up where I come from. I grew up in a community where resources were limited, and even as I found success later in life, challenges never stopped coming.
But I am grateful that I had family members who showed us what was possible. My Uncle Larry and Aunt Donna are two of my biggest inspirations. They modeled what a healthy marriage looked like, what responsibility looked like, and what it meant to not just give back, but to bring people with you as you rise.
One of the hardest chapters of my life was watching my mother battle cancer for seven years. My brother and I were her caretakers, and trying to manage that while working full time and raising my daughter pushed me physically and emotionally. During that same time, my ex wife was diagnosed with cervical cancer. It was overwhelming, and I fell into a kind of functional depression where I kept moving for everyone else but was struggling quietly inside.
Losing my mom after everything she fought through was devastating. She taught me resilience, compassion, and service. Grief taught me a different type of love. It made me slow down, be more present, and appreciate every moment with the people I care about. I am also grateful every day that my ex wife survived, and that we can co parent our daughter in a positive and supportive way.
Professionally, I have faced challenges too. Transitioning from the military into civilian life. Searching for purpose beyond financial success. And now creating a company from scratch with Goodin Energy. Learning the patent process, developing new technology, and trying to fund a startup while still leading in my full time career has tested me constantly.
All of these experiences shaped my mission. I believe success matters most when it creates access and opens doors for people who usually do not have the key. When that happens communities can grow together, not just the ones with advantages.
The road has not been smooth. But it is worth every step because my work is about making sure more people get the chance to walk it too.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
I currently work in sales and leadership at Power Home Remodeling Group, but over time my career has shifted into a real focus on social impact. I am passionate about helping companies use their success to support the communities they serve.
I have helped build partnerships with organizations like Habitat for Humanity, Soldiers’ Angels, Love Beyond Walls in College Park, Meals on Wheels Atlanta, and T2S Cares. Our work with T2S Cares has been especially meaningful. In just six months, they served more than six thousand people across Metro Atlanta, including thousands of kids and adults in four counties. We helped support mental health and wellbeing workshops for youth, parents, veterans, and educators. We funded clinic remodels, outdoor wellness spaces, mentorship programs, and suicide prevention services. What stands out most to me is that more than a third of adults attending their sessions reported depression, which is double the national average. That tells us the programs are reaching the people who need support the most.
Across all our partnerships, the results have been real and personal. Homes have been repaired for seniors who waited years for help. Meals and companionship have been delivered to older adults who are often alone. Families facing housing insecurity have received dignity and support. And what I am most proud of is the culture shift this has created. Hundreds of employees from Power have stepped up as volunteers and leaders because they want to be part of something bigger than their daily job.
As I continue to grow in my career, I have begun consulting with other companies and organizations to strengthen their philanthropy, build meaningful partnerships, and mobilize volunteers in a way that creates real long term change. It should be strategic and a responsibility to make sure the people who rely on support actually receive it.
What sets me apart is that I understand business goals, but I am driven by the human needs behind them. I know how to bring those two worlds together so more people feel supported, valued, and seen.
For me, the true measure of success is not just what we accomplish for ourselves, but how many people rise because we cared enough to act.
Is there something surprising that you feel even people who know you might not know about?
Something that might surprise people who know my work is that none of the things I am doing now were part of my original plan. I never imagined myself in construction, in social impact leadership, or building an AI energy tech company. I actually started my professional life as a financial advisor, and even before that I was serving in the Army and jumping out of airplanes. My path has had a lot of twists, and I’ve had to reinvent myself more than once.
Another thing people may not know is that even though I’m often in front of large groups, leading volunteers, or presenting big ideas, I’m actually a pretty introverted person at heart. I love serving people and making an impact, but I also need quiet space to recharge, reflect, and create. Most of my biggest ideas come from those quiet moments.
People also do not always know that writing and storytelling are a huge part of who I am. I’m currently working on a children’s book series inspired by weekends with my daughter. It is one of the most joyful things I have ever worked on, and it reminds me every day that my mission is not just about business or community work. It is also about building a legacy for my family.
Contact Info:
- Instagram: @julliangoodin
- LinkedIn: https://www.linkedin.com/in/julliangoodin
