Life & Work with Siage Batten of South Atlanta

Today we’d like to introduce you to Siage Batten.

Hi Siage, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
My passion for fashion started at a young age through my dad. He always had great style and made sure my outfits were on point too. Over time, I developed my own style for it and started creating outfits that felt like me.

Growing up, I noticed most people dressed alike. In college, I played basketball, and with cameras always around, I wanted my style to reflect who I was.

When COVID hit and we got sent home, I had a lot of free time. and I was brainstorming everyday trying to find a name for my brand and I came up with 1ofNone Worldwide.

When we got back to campus, I made a few pieces for myself. People started asking where I got my hoodies from. I sold some to my teammates, and soon the whole university was wearing my brand. Each drop sold out, and that’s when I realized I had something special.

After graduating, I moved to Atlanta and decided to really invest into the brand. I began mass producing inventory and attending pop-up shops, which helped me create my own name in the Atlanta community.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It has not been.a smooth road, Getting people to support my brand was the hardest part. I funded my business on my own therefore every decision I made had to be strategic because funds were limited.

I remember I attending my first pop up shop in Atlanta, I spent my whole check on a bulk order and sold one item the whole event. This humbled me and showed me that I needed to make some harder pieces. That summer I started testing new materials and sizing. I created the 1k track pants and knew they were the ones. Decided to take a risk another risk spending my savings on 2 bulk orders. I attended my first Atlanta Streetwear Market pop up in November 2023 and sold out.

Can you tell our readers more about what you do and what you think sets you apart from others?
I am the founder of 1ofNone Worldwide, a luxury streetwear brand

I am known for creating pieces that help you stand out in every room. When we drop pieces we try not to restock them to keep our pieces limited. Our famous piece is our 1k Track sets.

I have proud moments when I see customers wearing my pieces in person or on social media. It’s a great feeling knowing that I turned an idea into a successful business going on year 3, with customers in 11 different countries. Owning a business has taught me how important it is to believe in yourself and take risk

What sets me apart from others is how hands-on I am with every part of the process. I design, market, and built the brand from the ground up. I treat every piece like art. It’s not just about selling clothes, it’s about inspiring people to be proud of who they are and what makes them different.

Pricing:

• Prices range from $50-$225 USD

Contact Info:

• Website: https://www.1kmerchshop.com
• Instagram: https://www.instagram.com/siage.1k/?hl=en
• LinkedIn: https://www.linkedin.com/in/siage-batten/
• Youtube: https://www.youtube.com/@Siage.1k
• Other: https://www.instagram.com/1k.merch/?hl=en

Image Credits
@Jadenrmaxwell
@c5visuals
@wtfaithmedia
@shotbybarbeau
@tfilmedit