We’re looking forward to introducing you to Genevieve LeDoux. Check out our conversation below.
Good morning Genevieve , it’s such a great way to kick off the day – I think our readers will love hearing your stories, experiences and about how you think about life and work. Let’s jump right in? What are you most proud of building — that nobody sees?
I’m most proud of the foundation.
The unglamorous systems, boundaries, and values that make creative work sustainable. The trust built slowly with collaborators. The decision to protect the work, the people, and the long game, even when faster or louder options were available.
I’ve learned that what you build behind the scenes determines how everything performs in public. Culture, integrity, and clarity don’t trend, but they compound.
I’m proud that the things I’ve built can grow without breaking, and that the people involved still feel respected, curious, and excited to be there. That’s the kind of success I care about. We are building for the long haul, not the short wins.
Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Genevieve LeDoux, Chief Imagination Officer of Silver Comet Studios, producer, and songwriter building Star Forest, a music-driven story world designed for the in-between space the industry often overlooks. Not preschool, not teen. Thoughtful, imaginative, emotionally intelligent work that respects kids, families, and creativity itself.
I’ve spent my career working inside large entertainment systems and brands, and Star Forest grew out of a desire to build something different. A world where music leads the storytelling, where creativity isn’t rushed, and where neurodivergent and curious minds are invited to stay weird, kind, and engaged. It lives across albums, animation, live experiences, games, and community, but at its core it’s about connection through sound and story.
What makes Star Forest unique is that it’s built slowly and intentionally. It’s independent, founder-led, and designed for longevity rather than trends. I care deeply about how things are made, not just how they’re marketed. That means protecting the creative process, building trust with collaborators, and creating work that grows with its audience instead of outgrowing them.
Right now, I’m focused on scaling Star Forest in a way that stays true to its values. Expanding the music, deepening the world, and continuing to prove that meaningful, imaginative work can exist outside the usual playbook.
Great, so let’s dive into your journey a bit more. Who saw you clearly before you could see yourself?
My parents, in very different ways.
My father had polio as a child and was told he would spend his life confined to an iron lung. What carried him through that period was imagination. While his body was limited, his inner world wasn’t. He learned early that creativity isn’t an escape from reality, it’s a way to survive it. Watching him defy expectations shaped how I understand resilience and possibility.
My mother gave me permission in a quieter but equally powerful way. She let me try things. She didn’t make excuses for me or discourage my curiosity. She saw a kid driven by imagination and experimentation and trusted that instinct instead of trying to contain it.
Because of them, I never stopped drawing, singing, or building worlds. Those impulses were never treated as distractions, they were treated as direction.
Everything I’m building now traces back to that foundation. Imagination as fuel. Curiosity as permission. And the belief that you don’t have to shrink yourself to move forward.
When you were sad or scared as a child, what helped?
I built inner worlds.
When things felt overwhelming or uncertain, I drew, I sang, I made stories. I didn’t always have language for what I was feeling, but I could translate it into something tangible. Creating gave shape to emotions that felt too big to name.
I also learned early that imagination could be a place of agency. In a world where kids don’t control much, I could control what I made. That was grounding. It wasn’t about escaping reality so much as understanding it on my own terms.
That instinct never left. It became the foundation for how I process fear, uncertainty, and change. Even now, when things feel heavy, I return to making. It’s still how I steady myself and move forward.
Alright, so if you are open to it, let’s explore some philosophical questions that touch on your values and worldview. What are the biggest lies your industry tells itself?
One of the biggest lies is that the entertainment industry hasn’t fundamentally changed. It has. Access to tools, platforms, and distribution has democratized entertainment in a way we haven’t fully reckoned with yet.
Another misconception is that scale comes first. In reality, everything begins with fandom. Connection comes before reach. Community comes before metrics. Audiences don’t just want content, they want to belong to something and feel seen by it.
There’s still a tendency to chase mass appeal using old playbooks, rather than nurturing smaller, deeply engaged audiences who grow organically over time. But the projects that last aren’t built top-down anymore. They’re built alongside the audience.
The future of entertainment isn’t about controlling attention. It’s about earning trust and inviting participation.
Okay, we’ve made it essentially to the end. One last question before you go. What is the story you hope people tell about you when you’re gone?
I hope they say I was kind.
That I was a loving wife, a present mother, and a loyal friend. That I tried to lead with empathy and integrity in both my work and my life.
I hope they say I left the world a little more magical, not in a grand way, but in the way that makes people feel seen, accepted, and appreciated for who they are.
And I hope they remember that I spoke up for those who didn’t always have a voice, and that I used whatever platform I had to make space for others. I showed up.
If that’s the story, I’ll feel I did something meaningful.
Contact Info:
- Website: https://www.silvercometstudios.com/
- Instagram: https://www.instagram.com/starforestrocks?igsh=cTRtcDJ5aml4eGVx&utm_source=qr
- Linkedin: https://www.linkedin.com/in/genevieve-ledoux-demars-a4241814?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app
- Youtube: https://youtube.com/@starforestrocks?si=wtj48o252vzweJ57
- Other: Spotify: https://open.spotify.com/artist/0C8GCJW2PlpUgoJoTsfAXA?si=22aLJGSLTaKVCEi9piE8sw
Image Credits
@granmymuseum for live shots
@springscinema theatre shot
@chanda Williams headshot
