Today we’d like to introduce you to Christina Kanu-Allen.
Hi Christina, we’d love for you to start by introducing yourself.
Christina Kanu Consulting was founded in 2016 from a passion for storytelling, creativity, and helping people understand the power of their own brands. While completing graduate school and navigating life as a new mother, Christina Kanu launched the agency with a clear purpose to help individuals and small businesses define their voices, tell their stories with clarity, and build brands rooted in authenticity and intention. From the beginning, the work was deeply personal, centered on listening closely to client needs and creating strategies based on impact rather than trends.
As the agency grew, so did its scope and reach. What began with entrepreneurs and small business owners evolved into partnerships with larger organizations, including Sigma Gamma Rho Sorority, Inc., where Christina Kanu Consulting served as the Public Relations and Marketing Agency of Record. Over time, the firm expanded its offerings into brand management, social media strategy, public relations, and creative brand development, positioning the agency as a full service partner for organizations seeking thoughtful, purpose driven storytelling.
Today, Christina Kanu Consulting stands as a trusted partner to entrepreneurs, executives, nonprofits, and creatives ready to elevate their visibility and strengthen their brand presence. The agency’s continued growth is rooted in consistency, adaptability, and an unwavering commitment to helping clients tell their stories with confidence and impact. This dedication was most recently recognized when Christina Kanu was named the 2025 Black Women Marketers Marketing Achievement Award Winner for Entrepreneur of the Year, an honor awarded to one agency owner who is building and sustaining a successful marketing agency while making a meaningful and lasting impact on clients and the industry. The recognition reflects the highest standards of professionalism, integrity, and accountability, as well as Christina’s contribution to advancing the mission and vision of Black Women in the marketing industry.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It hasn’t been a smooth road. Entrepreneurship is full of highs and lows, as my team and I often say. Every business faces challenges, including client feedback, onboarding new staff, restructuring, unexpected pivots, and navigating external forces beyond our control, such as the pandemic and periods of global economic uncertainty. What truly matters is having the strength to pause, reflect, and reimagine how the business can grow. I’ve had to ask myself: How do I sustain a small business, lead a diverse team of professionals, and ensure growth for my staff, the company, and myself?
The journey has not been easy, but the challenges I’ve navigated have reshaped my business for the better, so much so that we are now approaching our 10 year milestone. My current team has been with me for the past two years, and I’ve had the privilege of hiring two former interns. Throughout this process, I’ve learned to step down from the CEO role when necessary and step into whatever position my team needed, from intern to associate, so I could support, train, and guide them to meet our clients’ expectations. Although the road has had its bumpy moments, the struggles along the way have never stopped my company.
Thanks – so what else should our readers know about Christina Kanu Consulting ?
Christina Kanu Consulting is a full service branding and consulting agency that specializes in brand management, social media management, public relations, and brand shoot services. We partner with entrepreneurs, creatives, executives, and growing businesses to help them build intentional, impactful, and sustainable brands.
What sets us apart is our personalized, hands on approach. We do not believe in one size fits all strategies; every client receives a tailored brand experience rooted in storytelling, strategy, and purpose. We are known for helping brands clarify their voice, elevate their visibility, and strengthen their connection with their audience.
Brand wise, I am most proud of the longevity and growth of our company. As we approach our 10 year milestone, Christina Kanu Consulting has remained rooted in excellence, adaptability, and service. Our work has evolved, but our commitment to empowering brands to show up with confidence and clarity has never changed.
What I want readers to know most is that Christina Kanu Consulting is more than just a marketing agency. We are strategic partners in our clients’ growth. We care deeply about the people behind the brands and are dedicated to helping them tell their stories with authenticity, creativity, and impact.
Contact Info:
- Website: https://christinakanu.com/
- Instagram: https://instagram.com/misskanu
