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Check Out Tiffani Dillard’s Story

Today we’d like to introduce you to Tiffani Dillard.

Hi Tiffani, please kick things off for us with an introduction to yourself and your story.
Where do I begin? I never thought that I would be a hairstylist . I started working in the beauty industry when I was a teenager and being an entrepreneur wasn’t ideal for most people. I ended up going to school for early childhood which I shortly learned that it was not for me. I didn’t have any clientele so I worked at commission based salons to get more experienced. I did that for about 5 years until I fell on hard times. I was homeless for about 2 years. I really didn’t have a plan or a way out. One thing that inspired me to start my business was reading the book JUMP BY STEVE HARVEY. I decided to rebrand myself . I switched to being a loctician and dyed my hair red and I became stylesbyshortcake. I passed out at least 20 cards a day. Eventually , I was booked and busy .It wasn’t easy starting over but I am glad I did.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Being homeless and starting a business was my first bump.For 2 months I slept behind a building across the street from my job and would get cleaned up at qt. At the time most of my clients didn’t know but I got through it. About a year later Covid happened. Luckily I had just moved into my home but I didn’t have any supplies. Bills still needed to paid. I decided to work from home which ended up working out. I actually built my clientele during Covid which was such a blessing.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
I am a loctician who specializes in healthy hair. I absolutely love what I do and it shows. Sometimes I think I care about my clients hair more than they do. I enjoy doing loc reconstruction. It is a difficult task but I love the challenge.I love that I am able to help put smiles on people faces. When a client looks in the mirror and I see their face light up. It really makes my day. It isn’t all about the money for me. I really care.

Before we let you go, we’ve got to ask if you have any advice for those who are just starting out?
That is a good question, I feel like there is no set handbook to starting a business and everyone journeys different. The one thing that I can say is stay motivated and take care of yourself. Being an entrepreneur can be hard on the your mental and physical. Taking care of myself is something that I wish I knew sooner. Also, I know that it is hard to listen to the people who have gone through this before you but listen,it will save you so much time.

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