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Meet Electronic Music Producer and DJ: Jordan Gervais

Today we’d like to introduce you to Jordan Gervais.

Jordan, please share your story with us. How did you get to where you are today?
Well, I taught myself how to play the guitar at age 9 without any lessons, nor music, or any sort of learning material. I had always thought that my dad having a guitar was a really cool thing and wanted one for myself. I got one of his old ones and started teaching myself how to play things by ear. To this day I still don’t know how to traditionally read music, but I can play almost every core instrument. From the moment I learned all that by ear, I knew that I was meant to do something with music. Whether it be in performing it, managing it, or whatever; This was my calling. What began after that was the journey to find what was really meant for me in music. In 2007, I discovered dance music, and the rest is history.

Has it been a smooth road?
The road has been anything but smooth. The biggest struggle I have always had has been with myself. Thinking of these huge immaculate ideas in your head and trying to put them on paper exactly how you thought they would be can be one of the most exhausting things you will ever experience. There’s this sort of give and take mystery around music production. You can sit for three weeks and have zero ideas, and then play three notes in a pattern the right way that triggers something in your head, and boom. 11 hours later you’ve written a full record that is ready to go. It’s absolutely fascinating how that works but it’s very trying on the mind and the hardest part of this journey has been trying to cope with that when it does happen. Another bump in the road comes in the form of trying to keep your mind forward focused on what’s going to set yourself apart from everybody else. For every record, there is a thousand or more that are just like it and it can be very difficult to find that one thing that hasn’t been tapped into yet.

How would you describe the type of kid you were growing up?
Growing up I was always kind of that weird kid that people didn’t really “get” per se. I was extremely outgoing and friendly to everyone but it’s almost like whenever I told anyone my vision, nobody could really grasp what I was trying to do. I was always really big on imagination and building big things in my head that I wanted to do and I felt like creativity has always been the strongest outlet that I’ve ever had. I wasn’t a huge fan of school because I thought as though it was a waste of creativity. Sitting in one spot for 7 hours a day doing paperwork and listening to people talk isn’t creative. Give me a hands-on activity. Let me create something. This piece of paper with multiple choice questions on it isn’t creating anything but a score for me to be judged on. That’s where music came in. I would get home from school, and play my guitar until everyone went to sleep. I was meant for music.

What is your favorite childhood memory?
Looking back probably my favorite (and funniest) memory from my childhood is actually from before I got my first guitar and before I taught myself how to play. I would watch my dad or my brother play and wanted to do the same. When they were asleep I would take one of their guitars, and put “Fashion Nugget” by “Cake” in my CD player. Put headphones on. Go to the track named “Frank Sinatra” and act as though I actually knew how to play the song. It wasn’t until my brother caught me one morning and just laughed his ass off that I realized that I actually had to learn how to play and didn’t just inadvertently have this “Skill” haha.

What are your plans for the future?
The market for electronic music is becoming increasingly saturated every single day. Everyone wants to be a DJ but then when you tell them that you actually have to produce music and create as well, they get really upset. I want to build a platform to release the records that I want to release, as well as release the records that I find that I love that a lot of people wouldn’t hear because they’re not getting out correctly. I am working on building a label where I can succeed with my friends, release their music, and give every other undiscovered artist that deserves a shot, their chance. We’re going to release things our way, go against the grain, and make some loud loud loud noise.

Contact Info:

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Image Credit:
Adam Oliver
Grace Elizabeth Cox
Ryan Purcell

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