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Meet Nicole Sides of Athens, GA

Today we’d like to introduce you to Nicole Sides

Hi Nicole, so excited to have you with us today. What can you tell us about your story?
In 2016, I had a simple but exciting idea, I wanted to create fun opportunities for children to interact with their favorite characters in a way that felt real and magical. So, I gathered some friends and co-workers, and we started volunteering at local libraries, schools, and community events, bringing smiles wherever we went.

What started as a small passion project quickly grew. Over the year, requests started pouring in for private events, and I realized this could be something bigger. So, I sat down, did my research, and built a business model from the ground up.

We went from casually dressing up in Halloween costumes to creating fully immersive character experiences. Our costumes became custom-commissioned works of art, our wigs professionally styled, and hiring performers trained in the performing arts to bring each character to life in the most enchanting way possible.

What began as a dream turned into a mission: to spread joy, spark imagination, and make magical memories for children and families everywhere.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
From the beginning, our community was incredibly supportive, cheering us on as we brought characters to life. But we quickly realized that creating these magical experiences came with significant costs—costumes, supplies, travel, and training all added up fast. We needed a way to keep going without losing the heart of our mission. So, we introduced an optional donation system, allowing guests who visited us for free to contribute if they wished. Every little bit helped, and our community’s generosity kept us moving forward.

Then came another challenge: safety. As excitement grew at events, we found that some guests would rush characters for photos, call out loudly for attention, or even make inappropriate comments. It became clear that we needed a solution. That’s when we implemented coordinators—dedicated team members who could step in, maintain order, and ensure a safe and magical experience for everyone involved.

And then, in 2020, the world changed. When COVID hit, events were canceled, gatherings stopped, and everything shut down. We faced a tough question: how could we continue spreading joy when we couldn’t be in person? Instead of giving up, we got creative. We launched live video storytimes, hosted online tea parties, set up virtual character calls, and even organized socially distanced character parades through neighborhoods. We did most of these at no cost or for small donations because we knew so many families were struggling.

Not only did this keep the magic alive for the children who needed it most, but it also gave our team something to hold onto—something to look forward to during an uncertain time. It reminded us why we started in the first place: to bring happiness, even in the hardest moments.

Every challenge we faced only made us stronger, more resourceful, and more determined to continue bringing joy to families. And as we look to the future, we know that no obstacle is too big when magic, passion, and community come together.

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
During the week, I manage the Kids’ Daycare at a local gym, but in my off-time, my heart and energy go into running the administrative and organizational side of Enchanted Events. Working with kids is my passion—I absolutely love creating fun, engaging moments that bring smiles and unforgettable memories. On the weekends, I am fully immersed in keeping the schedule going, if I am not in character myself.

Enchanted Events is known for providing high-quality character experiences and making event entertainment seamless for hosts. Our clients aren’t just one-time customers; they’re families and organizations who return year after year, often booking a full year in advance to secure their preferred date and characters. But what truly makes us special is our incredible team. I am beyond proud of the amazing people who bring magic to life with us. Their passion, dedication, and big hearts are what make every event so unforgettable.

There are two things that set us apart from others. First there is our meticulously crafted costumes, the mannerisms and voices of our characters, we ensure authenticity in every way. The smallest details matter, and we go the extra mile to bring beloved characters to life. Secondly, we provide stress-free, full-service entertainment – From the moment we arrive, we take over, allowing the host to relax and enjoy the experience. Every moment is carefully planned, and we run the event ourselves so everything flows smoothly. Character’s are accompanied by a coordinator assistant who keeps things on track, ensuring the performer can stay fully immersed in their role. We also help capture the magic by helping take photos and video so that families can hold onto those special memories forever.

At Enchanted Events, we don’t just put on costumes—we create immersive, magical experiences that leave a lasting impact.

How can people work with you, collaborate with you or support you?
We love working with other businesses and collaborating with companies. If one was interested in partnering with us, we recommend starting with an email to info@enchantedeventsga.com. In that email, please include details about the event and the vision for the collaboration. From there, we can determine how it benefits both parties and discuss any potential costs involved.

For those looking to hire us, the process begins with filling out our reservation or quote form, which can be found on our website: EnchantedEventsGeorgia.com. These forms provide us with all the necessary information to check availability and provide an accurate price.

We appreciate support in many ways! Whether it’s leaving a positive review based on an experience with us, sharing our social media posts, referring us to friends, booking us for an event, or even making a donation—every bit of support means the world to us. We are grateful for each and every one of these contributions!

Pricing:

  • Pricing is based on each event and varies

Contact Info:

Image Credits
All photos were taken by Enchanted Events coordinating staff.

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