Today we’d like to introduce you to Heather Oliver.
Hi Heather, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
In October, I decided to make the jump from agency life to being my own boss! 2020 wasn’t crazy enough already, right?! While I enjoyed the buzz of people and projects that working in a creative space offered, I often found myself thinking about how much more I could do if I controlled my own hours, projects, etc. I also knew that I wanted to one day open my own social media agency and when promising clients stepped forward, wanting to work together, I couldn’t turn the opportunity down!
So, I hit the ground running and Oliver and Co. Social was born! We are a social media marketing company that specializes in female-owned small businesses in Atlanta and beyond. I have previously worked under several female entrepreneurs and knew that my skillset and perspective best aligned with this clientele. Since each of these female-led small businesses has unique needs, I customize every social marketing plan to meet those needs and cover a variety of services, including Social Strategy, Content Brainstorming, Content Creation in the forms of Photography and Graphics, the Creation of Monthly Social Calendars, and Content Scheduling, Monitoring and Reporting.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
Living in the digital world we do, there is a LOT of competition when it comes to social media marketing. However, I’ve found a really awesome community in other social media marketers, entrepreneurs and freelancers by getting involved in community organizations and virtual groups. This has shown me that collaboration > competition is the best way to grow your business.
Alright, so let’s switch gears a bit and talk business. What should we know?
At Oliver and Co. Social, we believe that social media should be a place where your brand story comes to life and inspires meaningful connections with your customers. So much so that these connections in the form of likes, comments, and shares actually create brand advocates and establish brand loyalty among an ever-increasing competitive market for products and services.
What matters most to you?
CONNECTING. I believe in fostering meaningful connections – for my clients but also within my community! I want to grow my business by building lasting relationships with the people I’m working with because at the end of the day, it’s not about making a profit, it’s about the lasting impact I’ll leave on those I work with.
Contact Info:
- Email: heather@oliverandco.social
- Website: www.oliverandco.social
- Instagram: olivercosocial
- Facebook: https://www.facebook.com/OliverandCoSocial/
