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Meet Laura Hamilton and Jamie Ross of Nutrition Now

Today we’d like to introduce you to Laura Hamilton and Jamie Ross.

Laura and Jamie, can you briefly walk us through your story – how you started and how you got to where you are today.
We met while working at Children’s Healthcare of Atlanta many years ago. We reconnected in the summer of 2018 when we found ourselves in a career rut. We both wanted to do more within our Dietitian professions, but opportunities are scarce for Dietitians working in a healthcare institution, so we decided to take a leap of faith and start our own private practice together. In the beginning, our goal was to continue down the pediatric avenue of nutrition and wellness, but through a series of doors opening and closing, a path towards working with mainly adults/family nutrition within our community became clear.

Within the first few months our practice grew quickly, and we started providing nutrition counseling to the community by first forming a partnership with CrossFit Resurgens where Laura has been a member for almost five years. What started as a Macro-Counting/Nutrition Challenge led by Laura in early 2019 grew into a trusted relationship between CrossFit Resurgens and Nutrition Now. Our partnership with Resurgens was solidified in September 2019 and Nutrition Now proudly serves the CrossFit Resurgens community through nutrition education and counseling.

In Fall of 2019, we formed a relationship with Sibley Heart Center Cardiology where Laura currently still holds a full-time job. Sibley Heart Center had a vision to begin offering nutrition counseling to their employees through their Wellness Program. Through a partnership with Sibley Heart Wellness Program, we were able to make their vision a reality and became their official online nutrition counseling service.

We are also currently partnering with DEXAFit Atlanta, a company that serves the community through providing biometric testing to get fit, stay healthy and improve performance. DEXA scans give you a clear picture of your body composition, meaning your lean mass vs fat mass. This provides a more accurate picture of your health than a number on your bathroom scale. We at Nutrition Now help the clients of DEXAFit Atlanta work towards taking their health to the next level after they receive the results of their DEXA scans.

We enjoy meeting each of our clients where they are in their lifestyle and knowledge base. We help them develop a plan that works with their schedule, goals and keep them accountable. By meeting with our clients virtually, we take away the annoyance of driving through Atlanta traffic to have an hour-long conversation that can happen just as easily and effectively over the phone, email or via video chat.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Entrepreneurship is never a smooth road, but we have loved every minute of it! We have been in control of what we are creating and have taken advantage of the many opportunities that have come our way. Through the successes of our clients we can see our talents being used to help our community and have found ourselves going down a road where the future looks bright. We could not be more excited!

“Not every day is good, but you can find good in every day”, is a mantra that should be in the lexicon of any entrepreneur building something worthwhile. Even though taking the next right step in the practice of virtual nutrition counseling has at times been unclear, our overall vision has given us confidence in our mission to help others achieve long-lasting health. So even if we stumble it is not for long. Through struggling we find creative ways to improve and build upon the lessons we learn in order to become more efficient with our time which ultimately helps our clientele.

In the end, we can honestly say we love what we do and who we get to work with every day and that is a gift.

So, as you know, we’re impressed with Nutrition Now – tell our readers more, for example what you’re most proud of and what sets you apart from others.
Nutrition Now is a virtual Telehealth nutrition counseling business that meets clients where they are. We provide nutrition and healthy lifestyle counseling via a virtual platform, either phone, video chat or email, to ensure access to everyone no matter their location.

When it comes to having a Dietitian work with you on your nutrition habits, creating realistic goals and expectations are key. We understand that in addition to different ideas of healthy nutrition, clients may also want quick and lasting results, which is why it is important we work with our clients to set and keep realistic goals and expectations. We want our clients to build healthy life-long behaviors that will work for them without completely overhauling their day-to-day living. This long-term approach protects our clients from short-term, quick results that disappear shortly after a quick-weight-loss, diet program ends.

We specialize in meeting our clients no matter their current state of health or knowledge about nutrition. We work with their schedules, food preferences, physical limitations, family and work obligations and travel plans to create realistic adjustments to their nutrition in order to build healthy life-long behaviors. One of the greatest parts of our service is accountability through weekly sessions and check-ins. Our most successful clients meet with us a on a regular, consistent basis. This allows us to share in our clients’ nutrition victories, trouble-shoot problems they are having and avoid foreseeable pitfalls.

One way we differ from most nutrition counseling services is that we connect with our clients through a secure, HIPAA compliant app called Healthie. Healthie provides a platform where we can communicate through messaging, share documents, recipes, pictures, metrics as well as set up programs, schedule appointments and create goal-lists all in one place. We also allow past clients to continue to use the Healthie platform to encourage accountability even when we are not currently meeting with them.

We are proud of living what we preach as well as helping our clients reach goals in the healthiest way possible without Fad diets, trends, gimmicks, or selling them an unrealistic approach. We truly believe in hard work, consistency, dedication and progress over perfection.

So, what’s next? Any big plans?
The future for us is probably the most exciting part about this whole journey! Right now, we both have other life commitments which allow us to create a business that works on our timetable. For now, we are happily building our brand, getting our clients into a better state of health and improving with each new client. We love the connections we have made, and word of mouth is still our best referral source. As you know a healthy individual is a better partner, employee, employer, friend and representation of themselves, which is why we would love to connect with other businesses looking to improve their community and employee health.

As we grow, we plan to hire other Registered Dietitians or Nutrition experts to help with our client load. We look forward to creating programs that allow individuals to learn from us at their own pace while having access to high-level education and ability to ask us questions in order to ensure their success. We want to be more of a household name in the Atlanta area and are hopeful we can continue to grow nation wide then perhaps service other countries too!

Virtual nutrition education and counseling is a necessary part of the solution to the staggering price-tag of healthcare in our country. A widely accepted answer to these rising costs is through preventive care. We believe services like ours are a vital part of prevention and will help to reduce the costs of co-morbidities, such as heart disease and diabetes, linked to unhealthy lifestyles. We are excited to be a part if this forward moving progress in healthcare


  • Initial consult only $125.00
  • Initial consult and 3 follow ups $250.00
  • Macro Counting initial +3 follow ups $285.00

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