Today we’d like to introduce you to Cierra Simmons.
Hi Cierra, please kick things off for us with an introduction to yourself and your story.
I started my business in 2019, somewhat accidental! I was looking for an internship for marketing because I recently graduated from graduate school and stumbled upon a company looking for a marketing and brand assistant. I originally had little knowledge on “branding”, but I was sure this internship would teach me what I needed to know. I started the internship in September 2019, shortly after I was laid off from my job. Being the ambitious person that I am, I turned my internship into a business opportunity. Instead of being an intern for this company, I decided that I would offer services that I knew would help them grow and have a stronger presence. Naturally, my mind went into overdrive, and I started creating and learning everything I could about branding, from marketing strategies to web design, to social media, and everything in-between.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
I wish it was a smooth ride, but most times, I’m glad that it is not. Through the struggles, I found the entrepreneur within me. I found the things I liked to do, did not like to do, and many opportunities came along the way because people that knew the things I was going through were in my corner, rooting for me along the way. When I was laid off, it literally broke me mentally. I cried, A LOT but in private, and even when others felt that I was doing just fine; I wasn’t. I prayed, A LOT, and built a stronger relationship with God and leaned on Him through it all and (I still do). There were a lot of doors closed along the way, but it made me stronger and even more appreciative of the opportunities that came after, even until this day…
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
Currently, I work in the Education industry as a Marketing Specialist specialized in campaign management. Overall, I am responsible for the planning, execution, tracking, and analysis of a marketing initiative within the company, alongside other team members in the department.
I’m most proud of how far I’ve come! I really wouldn’t have made it this far without prayer and persistence. When doors weren’t opening for me, I read more, listened more, and created my own avenues to be able to have the experience TO get to where I am today. That’s my secret — I keep learning!
How do you think about happiness?
Such a simple question – but tough to answer! I would say my happiness is accomplishing my goals. I strive for excellence in everything that I do, whether it’s work or my business, so when I truly accomplish something; executing a marketing campaign, being one step ahead with my work, clients approving my work with limited revisions – all of it makes me happy.
Contact Info:
- Email: hello@couthcreative.com
- Website: www.couthcreative.com
- Instagram: www.instagram.com/cierrathebrand
- Facebook: https://www.facebook.com/couthcreative/
- Twitter: www.twitter.com/cierrathebrand
