Today we’d like to introduce you to Blondie Lockhart.
Hi Blondie, so excited to have you with us today. What can you tell us about your story?
When you decide you want to start a business a lot of entrepreneurs and business coaches tell you to do the thing you’re good at. The thing people come to you for help with. The thing you’d do (or already doing) for free. But for me, that was multiple things! Lol! In my experience, I had to try several different businesses and business models until I landed on the one that fit me best! I’ve always been passionate about media. Over the years, I’ve been both on-air talent and production, I’ve started and produced my own projects and even when I felt like I was sick of it and done, I’d find myself drawn back to a camera or a microphone!
When it came to niching down, that process happened naturally! One day a friend reached out to me to help him create content for his business Instagram. The following month a client introduced me as her Content Marketing Specialist & viola! I get to combine my knowledge of content creation and marketing to became your favorite Content Marketing Coach!
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
My path of entrepreneurship has been FAR from smooth! Smh! I’ve had countless rejections during sales calls and potential clients that turned out to be other business owners trying to sell me their services on MY call! I’ve dealt with clients signing their contracts but never paid their invoices and I’ve had money-gouging business coaches that promised results but disappeared after the payment cleared. But the experience that trumps them all is when I was invited to teach a seminar in another state but from how the person that extended the invitation was speaking, my family and I are pretty sure I was going to be kidnapped or worse. To say this journey has been a wild ride is an understatement!
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
As a Content Marketing Coach, I help entrepreneurs and business owners use their online content to attract their dream customers, aka turn their content into cash. I specialize in helping my clients optimize and attract customers using Instagram and Youtube. And I’m not going off of theories or guessing, I give my clients the exact strategies I’ve implemented to make money on social media. What sets me apart from your typical social media marketer is that I offer done for you content creation. So if you feel like you’re not creative enough or don’t have enough time, no worries! I’ll take care of the marketing, content creation AND social media management!
Alright so before we go can you talk to us a bit about how people can work with you, collaborate with you or support you?
If people are interested in working with me, they can check out my website https://www.compellingcontentacademy.com/ where they can find resources they can use TODAY to help with their content marketing. Links to everything I have going on can be found here https://theblagency.com/coachblondie/ Also, I love collaborating with other creatives! Send me a DM on Instagram https://www.instagram.com/blondielockhart/
Contact Info:
- Website: https://www.compellingcontentacademy.com/
- Instagram: https://www.instagram.com/blondielockhart/
- Youtube: https://www.youtube.com/channel/UCAFhbfhnRV4HaKPonrU3K6Q
- Other: https://podcasts.apple.com/us/podcast/blondies-spotlight/id1638201207

