Today we’d like to introduce you to Aaron Tracey Whitaker.
Hi Aaron Tracey, thanks for joining us today. We’d love for you to start by introducing yourself.
I am Aaron Tracey of Iroc Hair. I traveled a very unconventional path into the hair industry. After a career in the military, I found myself asking what next and being a hairstylist wasn’t exactly at the top of my list. But a chance conversation with my younger brother piqued my interest. Shortly thereafter, I enrolled in school and I wish I could say I never looked back. I quit more times than I care to admit. But for every day that I walked out and said I wasn’t coming back. Yet I always found the motivation to start back again the very next day.
That was over 20 years ago and now I can truly say that resolve and resilience have served me well and I have truly evolved to become an innovator of hair. My strong drive and artistic vision have afforded me the opportunity to display my talents everywhere from fashion shows, photo shoots and movie sets. However, at my core is a passion for educating the next generation of stylists to realize their fullest potential by understanding that they have to put in the work to develop skilled expertise, cutting-edge technique and striving to provide exceptional customer service. It is my belief that talent plus education equals skill and as the beauty industry evolves so should beauty professionals in order to provide the best service for their guests. My gift has truly made room for me. As an International Educator with Design Essentials, I have been afforded opportunities to work with and learn from some of the world’s most amazingly talented people in the Industry. While I love to travel the globe sharing my passion of hair. My first love is behind the chair honing my craft and enhancing the beauty of my clients. In addition to my affiliation with Design Essentials, I am also a Brand Ambassador for Cocco Hair Pro. You can find me creating Roc Stars in Atlanta, GA. Come Roc with me. I promise you won’t be disappointed.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
Some of my struggles along the way raising three kids, missing some of their events and late nights at the salon. Also losing my younger brother in 2006, the one who pushed me to become a Hairstylist. And divorce, we had a successful salon together and ended up closing it down and I moved to Atlanta, having to start from scratch after 15 years in the industry.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
I’ve been fortunate and blessed to work with Design Essentials as one of their top educators as well as Cocco Hair Pro. I’ve traveled the country sharing my talent and perspective on hair.
We’d be interested to hear your thoughts on luck and what role, if any, you feel it’s played for you?
Again being fortunate to work with amazing hairstylists as well as great companies. I don’t look at the negative things as bad luck but opportunities to learn and grow.
Contact Info:
- Website: Irochair.com
- Instagram: Iroc_hair
