Community Highlights: Meet Jessica A. Ross of JAMGOODLIVING

Today we’d like to introduce you to Jessica A. Ross.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I officially founded JAMGOODLIVING LLC on May 20, 2021 — but the real work started at least five years before that. And honestly, it started with me.
After having my son, I had a realization that stopped me in my tracks: the perspective I held was literally dictating how I interacted with life. And if a mindset is something I get to choose — why wouldn’t I choose one that gave me the best of life? I was living in California at the time, and I made a determined decision to work my own mind out of a funk. I’d been through a lot. Survived a lot. And I had always chosen not to let those things define me — there’s always been a silver lining I reached for. But this was different. This was deliberate.
What I realized was that I hadn’t built a close relationship with myself. So every time I interacted with others, I was handing them the remote control — looking for them to validate me, acknowledge me, fill in parts of me. And that is a never-ending way to live. I had to change my habits, my attitude, my focus, my approach — all of it. And once I did, I knew I couldn’t keep it to myself.
Not everyone knows how to do that work on their own. Everybody has to do it for themselves — no one can change your mind but you — but not everyone has a guide. That’s why JAMGOODLIVING exists.
I brought my improv background in deliberately. I have a Bachelor of Science from Kennesaw State University in Theatre, Performance Studies, Dance, Communication, and Marketing — and I knew that movement was one of the core elements that shifts the mind. I started doing customer appreciation activations for retail stores, then transitioned into team training, leadership development, and transformational facilitation — work that touches change management, retention, and company and community culture. From helping people get confident on stage and on camera to hosting live interview series, everything I do is designed to create an atmosphere where a deeper relationship with self can be cultivated.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Absolutely not — and I’m grateful for that. The bumps were all internal before they were ever external.
One of the biggest patterns I had to unlearn was giving away my expertise as a way to earn my place. I can trace it back to a childhood dynamic where I felt like I had to perform a specific thing to get a specific outcome — an unhealthy transaction: let me show you what I can do so you’ll see my value. When you bring that energy into business, you walk into every deal in a near-desperate state. You’re not leading from abundance — you’re auditioning. And Love, I was giving full sessions as a “will you be my client” auditions for free.
God has given me a specific energy, specific talents, a specific lens on how to help people help themselves transform emotionally in the moment and build lasting tools for themselves. Once I accepted that — really accepted it — I’m still accepting it, I have stopped trying to convince people and started saving my ideas and my support for those who have hired me. After that I can simply showing up in full knowing that I am bring my value not trying to prove it. That shift changed everything about how I operate, how I price my work, and how I choose who I work with.
The other struggle is one a lot of multi-gifted people face: when you can do many things well, it takes real discipline to be known for one clear, powerful thing. I’m still building that clarity in public — but I know what the work is, and I know who I am in the room. And who’s rooms I am in.

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
JAMGOODLIVING LLC is a transformational facilitation company. What that means in practice: I help individuals, organizations, and audiences unlock their capacity to communicate, lead, and show up with confidence — particularly on camera and in high-stakes rooms.
I specialize in what I call presence work — the intersection of embodiment, neuroscience, and performance. My COMFY On Camera framework — Connection, Own Your Truth, Mindset, Flow, Your Why — is one of my signature offerings, built for professionals who want to command attention and communicate authentically in video and live settings. That work extends into full interview production — whether in-studio or virtual — where I help clients show up prepared, present, and powerful the moment the camera turns on.
My work also lives inside schools. I lead teen training programs that give young people real tools for self-expression, emotional regulation, and communication — because the earlier someone learns to have a relationship with themselves, the better every room they walk into becomes.
What sets me apart is the combination: improv theater rigor, neuroscience-informed coaching, and 15+ years of real facilitation experience. I don’t teach theory. I create conditions where transformation actually happens in the room.
For my premium 1:1 clients, the work goes even deeper. I offer high-touch Creative Direction and Mindset Coaching — a full-spectrum engagement where we work on who you are, how you present, what you’re building, and the internal operating system running underneath all of it. This is for the person who is ready to stop performing a version of themselves and start architecting the real one.
I’m most proud of the ecosystem I’ve built — from self-guided digital products to intimate cohorts to high-touch intensive coaching — because it means I can meet people wherever they are. What I really want readers to know is this: JAMGOODLIVING is a whole experience. Whether you encounter me through JAMGOOD NEWS, a live event, a school hallway, or a private coaching container, you’re going to leave feeling more like yourself than when you arrived. That’s the promise. That’s always been the promise.
God has made only one of you — so get to know you. A deeper relationship with self is intentional, and I can support you along the way in your personal and professional life. I want to remind you that life is so JAMGOOD — and I’m here to give you the tools, tips, services, products, and actions that help you reclaim this now moment.

What do you like and dislike about the city?
Atlanta rewards boldness — and I am a bold woman, so we get along just fine.
What I love most is the culture of Black excellence and entrepreneurship that lives here. It’s not a myth, it’s not a hashtag — it’s real infrastructure. Spaces like The Gathering Spot, McPhail Studios, RICE, The Bookstore Gallery and groups like the Atlanta Black Chambers exist here, and that says everything. Atlanta is a Mecca for self expression turned business. This city has community architecture that actually supports big ideas, big dreams, and big people. I thankful for this environment every single day.
What I like least? The traffic is real — but beyond that, I think Atlanta sometimes moves so fast that depth gets sacrificed for momentum. There’s so much happening, so many opportunities, so many events, that it can be easy to stay surface-level. The city can be all buzz and no root. My work is about going deep — so I’m always inviting Atlanta to slow down (unless you are in the two most left lanes on the highway) long enough to actually feel what’s being built. The real magic is in the depth and when you find your people out here you have a true tribe.

Pricing:

• Speaking & Corporate Facilitation: Custom rates based on scope and engagement — inquire directly
• COMFY Cohort (8-week group experience): Group coaching for professionals ready to show up fully — inquire for current enrollment and pricing
• COMFY Intensive (90-day 1:1): High-touch coaching starting at $10,000 — application required
• Interview Production (in-studio or virtual): Custom packages available — inquire for scope and availability
• Teen Training for Schools: Customized programming for student development — contact for school and organizational pricing

Contact Info:

• Website: https://www.jamgoodliving.com
• Instagram: https://www.instagram.com/jamgoodliving/
• Facebook: https://www.facebook.com/jamgoodliving/
• LinkedIn: https://www.linkedin.com/in/jessica-a-ross-a133843a/
• Youtube: https://www.youtube.com/@jamgoodliving
• Substack: https://substack.com/@jamgoodliving
• Other: https://www.amazon.com/shop/jamgoodliving?ccs_id=763df5a2-79fa-4243-814d-b7a5aabf16a0

Image Credits
Rellies Media
JAMGOOD Media
Dante’ Jenkins
Gregg Brown Jr.