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Story & Lesson Highlights with Hoston Fannings of Augusta

We’re looking forward to introducing you to Hoston Fannings. Check out our conversation below.

Good morning Hoston, it’s such a great way to kick off the day – I think our readers will love hearing your stories, experiences and about how you think about life and work. Let’s jump right in? What do you think is misunderstood about your business? 
Most people misunderstand that I’m not just out here selling insurance. I’m really here to help you make sense of a system that’s confusing on purpose.

With marketplace healthcare, a lot of younger adults don’t really care about the insurance, they just don’t want big medical bills. And with Medicare, a lot of seniors have been burned before, so they’re skeptical.

Some assume I’ll get them a policy and dip, or try to finesse them like others have, but I stay involved. I’ve got a team that helps behind the scenes, but I’m the one people talk to and I take that seriously.

My goal is simple: make things clear, keep it honest, and be the person they know has their back.

Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Hoston, founder of Hoston Helps Insurance Group, a Medicare and health insurance brokerage in Augusta, Georgia built on real relationships and straight answers. I started out bartending while finishing college, and somewhere between late nights and early mornings, I kept running into people who were completely lost when it came to their health coverage. I knew I could actually made a difference.
Now we work with everyone from college students to grandparents to small business owners across the CSRA, helping them shop for the best coverage. I’m the one they call when a random question or surprise medical bill pops up months later.
Right now we’re expanding deeper into Medicare coverage across Georgia and South Carolina, making sure the people who need guidance the most are getting it. And everything we do is completely free to the client. The plans cost the same whether we advise you or you go at it alone.

Thanks for sharing that. Would love to go back in time and hear about how your past might have impacted who you are today. What relationship most shaped how you see yourself?
The relationship with my parents for sure. We grew up money poor but value rich, and the older I get, the more I see what an advantage that gives me.
My parents taught my brothers and I an ironclad sense of self. I always knew I was him, but they also gave me the humility to know where I ranked and when I needed to train to get better.
Now at 27, I’m realizing that I was given so much calm confidence, sometimes I need to turn up the temperature to make sure my kindness isn’t taken for weakness!

If you could say one kind thing to your younger self, what would it be?
Go harder.

Sure, so let’s go deeper into your values and how you think. What’s a belief or project you’re committed to, no matter how long it takes?
Uplifting society. I know how deep the rabbit hole goes, and some days that makes the whole thing feel impossible. But by planting seeds of knowledge into individuals, you can grow trees of change that you may never get to sit in the shade of.

One time as a child I asked my father how he kept impacting our community when so much evil was happening in the world that he’d probably never be able to stop all of it. I’ll never forget what he told me:

“Maybe I can’t change THE world. But I can change MY world.”

That’s how we operate at Hoston Helps Insurance Group. We help the client first. We’re not out here pushing products. That authenticity is something the community sees and really rocks with.

Okay, so before we go, let’s tackle one more area. Are you tap dancing to work? Have you been that level of excited at any point in your career? If so, please tell us about those days. 
I don’t do too much tap dancing but I’ll hit a lil two step.

Right now feels really different. It’s definitely the most excited I’ve been about what we’re building. I’m firmly out of hustle mode. Now we’re building the infrastructure to sustain the level of care that put Hoston Helps on the map.

Through buying back my time, I’m able to lock in on the part I love the most: actually helping people.

Stay tuned.

Contact Info:

Young man in white shirt speaking in front of glass shelves with blue vases, during a news interview.

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Person standing behind a healthcare booth with blue and white signage, promotional materials, and a display of photos.

People gathered around tables in a community room, engaging in activities and conversations, with a television and clock on the wall.

Two women at a health fair booth with signs and a pink basket, engaging in conversation indoors.

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Two people engaged in conversation at an indoor event, with others in the background. One person holds a drink.

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Image Credits
Dre A.V.N Hill
Raven Graham

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