Today we’d like to introduce you to Eurizandra Pinto.
Hi Eurizandra, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
My journey didn’t start with a business plan. It started with a feeling. I knew early on that I wanted to build something meaningful, even when I had no idea what that would actually look like. I have always been drawn to people, to culture, to the way certain experiences make us feel alive and connected. That curiosity is really what set everything in motion.
Coming from an international background shaped me in ways I am still unpacking. I grew up moving between cultures, environments, and different versions of myself, and that taught me how to adapt. More than that, it taught me how to translate. How to read a room, find common ground, and build bridges in places where most people only see distance. I did not realize it at the time, but that was the foundation for everything I would go on to build.
Faith has been the quiet thread through all of it. Long before I had clarity, I had conviction. I trusted that the pull I felt was leading me somewhere real, even when the path was not obvious. That trust is what gave me the courage to move when most people would have waited. I learned pretty quickly that vision without boldness just stays a dream. At some point, you have to decide, commit, and move, even when the timing feels off and nothing is guaranteed. That is usually where the real shift happens.
I am a risk taker by nature. I have never been afraid to bet on myself, even in seasons when the odds were not in my favor. Before anything I am known for today, I had already founded other companies, taken leaps that did not always work out, and learned lessons that no classroom could ever teach me. Every venture, whether it succeeded or stretched me, became part of my education. I built, I failed, I rebuilt, and I kept going. That is what entrepreneurship really looks like behind the curtain. It is not one big breakthrough. It is a thousand quiet decisions to keep believing in your vision when no one else can see it yet.
Then came Project Health CV, a nonprofit I co founded that deepened my commitment to impact work and connecting resources to communities that need them most. That experience reinforced something I had always felt, which is that real fulfillment comes from building bridges between privilege and access, and using whatever influence you have to open doors for others. Project Health CV is rooted in my identity and my sense of responsibility. It is my way of making sure that the success I build does not stay with me. It travels. It reaches the people and places that the world too often overlooks.
Fashion came into the picture as another way to honor that same mission, just through a different lens. I have always loved fashion, not for the surface of it, but for what it represents. The way a person dresses can shift how they feel, how they move, and how they show up in the world. That is powerful to me. That is why I launched Nurit Studio, a boutique and evolving lifestyle brand rooted in travel, identity, and curated pieces that help people express themselves. For me, Nurit is about elevating people. It is about reminding someone of their elegance, their story, and their worth through what they wear and experience. Fashion, when done with intention, is not vanity. It is dignity.
Something I protect just as much as my vision is my health. Staying healthy for me is not only physical. It is emotional, mental, and spiritual fitness all working together. I have learned that you cannot build at a high level if you are running on empty. Your business will only go as far as your nervous system, your peace, and your inner life can carry it. That is why I move my body, protect my energy, stay close to God, and surround myself with people who pour back into me. To any entrepreneur reading this, please do not neglect yourself in the pursuit of building. Find your tribe. Build a community. Have people who can hold space for you when the lights are off and the world is not watching. Therapy, prayer, rest, friendship, and joy are not distractions from the work. They are what make the work sustainable.
Atlanta has played a huge role in my growth. It is a city full of ambition, creativity, and motion, and it has pushed me to think bigger while staying grounded in execution. At the same time, I have built without a perfect roadmap. I have learned through trial, pivoted more times than I can count, and grown through both the wins and the harder seasons. There were stretches when I had to carry uncertainty quietly, reinvent myself, and keep moving when nothing was promised. My faith is what carried me through every one of those moments. It kept reminding me that the assignment was bigger than the obstacle.
Today, I see my journey as an evolution, not a destination. I am building at the intersection of business, culture, fashion, hospitality, and social impact, focused on creating experiences and initiatives that feel intentional, elevated, and human. Every step has been about alignment, learning, and staying committed to something that outlives me in meaning.
If there is one thing that ties it all together, it is this. I am not just building businesses. I am building ecosystems. I am building belonging. I am building proof that faith and boldness, ambition and service, beauty and substance, can all live in the same room.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Not at all. The road has been beautiful, but it has been far from smooth.
I come from a family of entrepreneurs, so resilience was modeled for me long before I understood what the word meant. I watched the people I love build, lose, rebuild, and keep going. That shaped me. It gave me a quiet kind of strength early on, the kind you do not realize you have until life starts asking you to use it.
One of the most defining chapters of my journey was immigrating to the United States on my own. Starting over in a new country, without the comfort of family nearby, taught me lessons that no degree ever could. I had to grow up quickly. I put myself through school, worked full time while studying full time, and eventually earned my Master’s degree. There were seasons where I was exhausted in ways that are hard to put into words. But I kept going, because I knew I was not just building a life for myself. I was building something my family could be proud of, and something my future self would thank me for.
Being away from my family has been one of the quieter, more constant challenges. People do not always talk about that part of the immigrant entrepreneur experience. You are chasing big dreams, but you are also missing birthdays, holidays, hard days, and ordinary moments that you can never get back. There is a strength you have to develop in order to keep going, but also a tenderness you have to protect within yourself, so you do not become hardened by the distance.
Then there is the reality of being an entrepreneur while still trying to live a full life. People romanticize entrepreneurship, but very few talk about the actual cost. The energy it takes to build, lead, and create at a high level while also trying to exercise, eat well, sleep, pray, nurture relationships, show up for the people you love, and stay emotionally present is a real challenge. I have had to learn the hard way that you cannot pour from an empty cup. Burnout does not care how big your vision is. So I have become very intentional about protecting my health, my peace, my circle, and my time. That itself is a discipline.
The biggest challenge of all has been learning how to grow without losing alignment. As opportunities increase, so do distractions. People start coming to you with ideas, partnerships, invitations, and shiny offers, and not all of them are meant for you. Early on, it is tempting to say yes to everything, because everything feels like progress. But growth without alignment is just noise. I have had to constantly refine what I say yes to, what I build, and what I stay focused on. Learning to protect the vision has been just as important as creating it. Sometimes the boldest move is not building something new. It is saying no to something good in order to protect something great.
Through all of it, my faith has been my anchor. It is what keeps me grounded when the pressure is loud and the path is unclear. Every challenge has shaped me into a sharper, more centered, more intentional version of myself. I do not see those seasons as setbacks anymore. I see them as preparation. They were teaching me how to lead, how to build, how to discern, and how to stay rooted in who I am no matter how big things grow around me.
As you know, we’re big fans of Nurit Studio. For our readers who might not be as familiar what can you tell them about the brand?
At the heart of what I do is a belief that business should feel human. Whether I’m leading inside a boardroom, building a brand, or working on a nonprofit initiative, the thread is the same. I create experiences and ecosystems that make people feel seen and connected.
My day job is in tech, where I serve as an executive helping companies expand globally through localization and technology services. I work with companies that want to enter new markets and operate seamlessly across languages, cultures, and regions. That work is fundamentally about understanding what a customer is really trying to achieve and removing the friction between them and that goal, which is the same instinct behind everything I build.
Outside of tech, my heart lives in Nurit Studio, a boutique and lifestyle brand rooted in travel, identity, and helping people express the most elevated version of themselves. It started as a vision and has grown into something I’m deeply proud of. Today Nurit has a presence at Ponce City Market, one of Atlanta’s most iconic destinations, and we’re represented at the Atlanta airport through Village Retail. Being inside the busiest airport in the world means our brand reaches travelers from every corner of the globe, which feels like a full circle moment for a brand born from the spirit of travel and discovery.
A big part of our focus now is growth through strategic retail partnerships. Rather than only building standalone locations, we place our products inside curated spaces and partner with established retailers. It’s a growth strategy, but it’s also a community strategy. We reach new audiences and support fellow business owners at the same time. We rise by lifting others alongside us.
Can you talk to us a bit about happiness and what makes you happy?
Happiness, for me, is layered. It is a collection of moments and feelings that remind me I am living in alignment with who I am, and with who God created me to be. When I am in that alignment, happiness is not something I have to chase.
What makes me deeply happy is impact. Knowing that something I built, said, or did made a real difference in someone’s life is the kind of fulfillment I cannot find anywhere else. I love elevating the livelihood of others. Success is meaningful, but legacy is built in how you raise the people around you. I have come to believe that the influence we are given is not really ours to hold. It is ours to pass on.
Making my loved ones happy is another form of happiness for me. There is something sacred about being able to take care of the people who took care of you. When I can do something that makes my family or close circle smile, especially when it is the fruit of something I built or worked hard for, it touches a different part of my heart. It reminds me that the long nights, the risks, and the sacrifices were all worth it.
Traveling is one of my greatest joys. There is something powerful about stepping into a culture that is not your own and letting it teach you. I love exploring how people live, eat, dress, celebrate, and connect in different parts of the world. Every trip expands me. It humbles me. It reminds me how big and beautiful life is when you step outside of what is familiar. So much of who I am, including my creative vision and my brand, was shaped by travel.
Connecting people also brings me joy. I am a natural bridge builder, and few things light me up more than introducing two people who go on to create something incredible together.
Cooking and hosting make me genuinely happy. There is something beautiful about gathering people around a table, feeding them well, and creating an environment where they feel cared for. I love curating moments where people feel at home, where conversation flows, where laughter fills the room, and where everyone leaves a little more full than when they arrived.
Giving back is non negotiable for me. It keeps me grounded. It reminds me that none of what I have built is just for me. Whether through Project Health CV, mentorship, or quiet acts of generosity, service is one of my deepest sources of peace. I believe we are blessed in order to be a blessing, and living that out is where my faith stops being something I talk about and becomes something I actually do.
Creating makes me happy as well. Bringing something to life that did not exist before, whether it is a brand, an experience, an event, or even a beautifully styled corner of my home, feeds my spirit.
And then there is nature. Nature resets me. The ocean, the sky, fresh air, the sound of leaves, the way light falls in the early morning. It reminds me that I am part of something so much bigger than myself. Some of my clearest thoughts, deepest prayers, and biggest ideas have come during quiet moments in nature. That is often where I feel closest to God, where the noise quiets down and I can finally hear myself, and hear Him.
Faith is the thread that holds all of it together. It is the foundation beneath the impact, the travel, the creating, the giving, and the gathering. My spirituality is not a separate compartment of my life. It is the lens I see everything through. It is what keeps me grounded when life is loud, and what fills me with gratitude when life is good. It reminds me that my worth is not measured by what I produce, but by who I am becoming.
The thread through all of it is connection. Connection to people, to purpose, to culture, to creation, and to God. That is really what makes me happy. A life that feels intentional, beautiful, and full of meaning.
Contact Info:
- Website: https://nuritstudio.com
- Instagram: https://www.instagram.com/nuritstudio
- Facebook: https://www.facebook.com/people/Nurit-Studio/61552748100094/





