Check Out Drew Brucker’s Story

Today we’d like to introduce you to Drew Brucker.

Hi Drew, so excited to have you with us today. What can you tell us about your story?
My creative journey started in the trenches of B2B SaaS and tech startups—13 years of building brands, scaling content, and driving $150M+ in marketing-sourced revenue. During that time, I learned how to make brands feel alive and stick through resonance and storytelling.

Then I saw AI coming, and I knew it would reshape how creativity worked forever.

I went solo in 2023 as an AI creative consultant, speaker, and trainer. Today, I help brands operationalize custom, on-brand visuals with AI through creative systems, playbooks, and workflows that make quality fast and scalable. My educational digital products have sold to practitioners in 97+ countries across the globe.

I’ve partnered with brands like Pinterest, Meta, Marriott, and WPP, and co-host Midjourney Fast Hours, a podcast for marketers exploring AI’s creative and visual frontier.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Definitely not smooth. When I went out on my own, I knew I was early. Most people hadn’t connected the dots yet between AI and creativity. It felt like shouting into a fog, and I was tireless trying to prove what I could already see coming.

I’d never run a business before, so I was learning everything in real time. Pricing. Client management. Operations. It was equal parts freedom and freefall. But every experiment, every late-night project, kept reinforcing that I was building something ahead of the curve.

The hardest part wasn’t the work itself. It was trusting my instinct when the world hadn’t caught up yet.

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I describe my work as helping brands and creatives find their visual identity in a world being redefined by AI.

I bring a designer’s composition sense and a photographer’s eye for story, so every brand I touch feels intentionally crafted with a residue of my touch.

I’m not necessarily proud of a specific milestone but instead that I’ve built a business through curiosity and discomfort. I’ve learned to live in that tension between creative and technical, where most people hesitate. And even then, it’s still not any easier. But…that’s where the great stuff happens.

I’ve built everything (clients, reputation, opportunity) organically through my content. As a top 1% LinkedIn creator, I’ve been lucky enough to never need outbound. My work attracts the right people, and it’s proof that curiosity, consistency, and craft still win in a loud and busy space.

What sort of changes are you expecting over the next 5-10 years?
Great question. I believe we’re heading toward a creative world where every brand will have a brain. In other words, a living creative engine that thinks in its own visual language.

Visual identity, tone, and storytelling will live inside adaptive systems that think, learn, and evolve in real time.

In my opinion, the biggest shift will be philosophical. That will be where creativity will move from making things to designing systems that make things.

The best creators will become architects of taste, not executors of tasks, and we’re already starting to see that because of the democratization of creativity. With the same tools accessible to everyone, it will be taste, curation, intuition that matter most.

In 5–10 years, it will be about the brands that stay unmistakably human in how they teach machines to create. AI will essentially make creation infinite, but the meaning will still (and has to) come from us.

Contact Info:

• Instagram: https://instagram.com/dcbruck
• LinkedIn: https://linkedin.com/in/drewbrucker
• Twitter: https://x.com/@dcbruck
• Youtube: https://youtube.com/@MidjourneyFastHours