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Check Out Michael Jarrin’s Story

Today we’d like to introduce you to Michael Jarrin.

Michael Jarrin

Michael, we appreciate you taking the time to share your story with us today. Where does your story begin?
My name is Michael Jarrin, and I am a Creative Director with a focus on social media and storytelling through photo and video content. My journey began in college, where I balanced classes with long part-time shifts, driven by a passion for creativity. An internship at a creative agency in Atlanta introduced me to social media content creation, sparking my interest in this evolving field.

Over four years ago, I started my own business, which I am dedicated to growing and shaping to reflect my vision. I’ve learned valuable lessons through trial and error, and I believe in providing tailored solutions for each client. My commitment to understanding and resolving clients’ needs sets me apart in the industry.

I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
Leaving a full-time job wasn’t easy. Any entrepreneur, artist, or business owner can relate to the fear and uncertainty that comes at the start. While this fear eventually fades, it’s crucial to maintain a positive outlook on hardship. For me, hardship became a source of motivation, pushing me to focus on my goals and create a plan to achieve them.

By embracing challenges, I’ve come to crave them. Without hardship, I feel stagnant, as if something is missing. It’s the adversity that has made me stronger, and smarter, and driven me to where I am today.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
I am a Creative Director who runs a social media agency, we specialize in storytelling through photo and video content. My work involves creating engaging, visually compelling content that helps brands connect with their audiences.

One of my proudest achievements is my business’s successful launch and growth over the past four years. This journey has been filled with challenges and learning opportunities that have strengthened my skills and deepened my understanding of the industry.

My approach to each client distinguishes me from others in the field. I believe in creating tailored solutions that address specific issues and goals, fostering mutual dedication and a shared commitment to success. This focus on client relationships and customized strategies has been key to my success and sets my work apart.

Are there any books, apps, podcasts, or blogs that help you do your best?
This year, I made productivity a top priority. Ironically, working in the social media space, I found that spending too much time on social media was detracting from my business. A colleague recommended an app called Opal, which blocks selected social media platforms. As a result, you won’t find me on social media Monday through Friday, 9 am to 5 pm. I highly recommend it!

For anyone looking to improve their business strategy, I suggest reading “The 22 Immutable Laws of Marketing.” This book offers valuable insights on how to effectively position a business.

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