Today we’d like to introduce you to Ann Cordero.
Hi Ann, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I worked in retail for 27 years. In September of 2020, I was told that my position was being eliminated. Because of this, I was faced with a decision of either staying with the company that I have been working for those 27 years in a different position (which would be discussed at a different date) or step out on faith. It was a difficult decision to make being that I am a single mother and the sole provider for my children, so I prayed about it and asked God for guidance. I needed Him to make the answer so clear that I wouldn’t be able to deny that I was making the right choice. In October of 2020, I was called to talk with my supervisors about the positions that was being offered to me and/or the possibility of leaving company. I was offered the same exact position as I started in 27 years prior. I took that as my sign to step out on faith and see what else was out there. I officially left the company in January of 2021 and started my own business in February 2021. I began to make custom t-shirts first with the goal to expand to other custom-made products. I chose this field because I have always been the artsy, creative type and I myself love receiving custom products as gifts. Today, I now make and create custom products of all kinds and I don’t plan on stopping there. I am constantly looking for more ideas, learning new techniques and listening to my customers about what they are wanting to purchase.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Being an entrepreneur is by no means easy. It takes a lot of hard work, dedication, discipline and guts. Some of the obstacles that I personally faced were having to deal with those slow-selling weeks, getting exposure to grow my business, and learning how to run my own business as opposed to just running a department within a large company. I am still learning that aspect. I am lucky to have been able to learn a lot from other business owners who were willing to share information and experiences.
Thanks – so what else should our readers know about Coco Loco by Katiria, LLC?
I specialize in custom products of all kinds from t-shirts, bags and signing for your home or business. I think what sets me apart from others is that I am very customer service oriented. I want my customers to trust me to deliver a quality product that you can be proud to have purchased. I am proud that I have quite a few repeat customers who also recommend my business to others which I feel says a lot about my brand.
How do you think about luck?
I don’t like to think of it as good luck or bad luck. They are blessings and lessons. I believe the things that we go through are set in place to challenge, teach and prepare us for the bigger picture. All of the challenges that I have faced and still face from time to time has taught me how to prepare myself for the next steps. I am definitely better today because of those challenges from yesterday, and I will be better tomorrow because of whatever I may face today.
Contact Info:
- Website: www.cocolocobykatiria.com
- Instagram: @shop_cocoloco
- Facebook: Cocoloco by Katiria
