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Community Highlights: Meet Juanita Bryan of On Track Management

Today we’d like to introduce you to Juanita Bryan.

Juanita Bryan

Hi Juanita, please kick things off for us with an introduction to yourself and your story.
Twenty years ago this summer, I retired from Sony Corporation of America. After a 20-year tenure, I had just reached the point in my life where I needed introspection, and as painful as it was, the conclusion was that my job at Sony was rewarding, but I did not love what I was doing.

After some thought, I accepted an early retirement. My desire was to become an entrepreneur. It is safe to say that my desire was only a dream, as I did not plan properly. I was pretty much living off of my savings.  I will never forget the sting of waking up one day to find that my bank account/savings was perilously close to where it should not be. Let’s say that I learned some valuable lessons from that period in my life, and the experience lit a fire underneath me. Important takeaway—don’t quit your day job; until you are well-prepared.

My administration and sales experience at Sony pushed me in the right direction to start an event planning business. It’s funny, I always dreamed of being an entrepreneur since I was a little girl; and as lovely as it sounds to work for yourself, it was a long and tough road. As a new and energetic entrepreneur, I worked morning, noon, and night.  I knew that I had to succeed because there was no backup plan.  I will say that the challenge made me stronger and more resilient.

I met my husband, Claude in 2005; we dated for a brief period and were married a few months later. Claude had started a business in Sports Management for the sport of Track & Field a decade prior, and with my business experience, it just made sense for us to work together to build the business. With my husband as my business partner, I serve as Vice President of On Track Management, Inc., additionally, I am a certified Athlete Representative sanctioned by the World Athletics Federation. Today our business is one of the 10 top sports management businesses in the sport of track & field.

In my current role as an Athlete Representative, I am blessed with the opportunity to travel the world. So far, I have traveled to 40 countries (and counting). My love for travel, along with a desire to encourage youth and a passion for writing, I penned my first series of children’s books, “Vanessa-Fei, The Girl Who Could Touch the Sky.” My desire is to give my travel experience to the children reading these books through the eyes of Vanessa-Fei.

Another passion of mine is watching films/documentaries. I have always been an avid film enthusiast. I also love old classic movies, as well as reality tv. My dream is to produce a successful film. I am currently aligned with some prominent people in the industry, and we have a couple of projects in the works.  Hopefully, my dream will be materialized in the very near future.

I acknowledge that I am a person who has made many mistakes, and after all these years, I have learned and grown from those experiences. My past speaks for itself. I am absolutely determined that I should not have done anything different. I believe because of my past, I am able to now do what I love. I feel as long as I keep the integrity, my Christian faith, my joy and my passion for whatever I am doing —it will be successful.

We all face challenges, but looking back would you describe it as a relatively smooth road?
The obstacles that I faced in the past are no longer an issue for me. The journey from working a corporate job to becoming an entrepreneur has its own obstacles and challenges. One of the challenges I struggle with today is delegation, simply because I have been burned in the past. I have learned that trying to do everything myself results in frequent work backlogs, occasional missed deadlines, and the feeling of being overwhelmed.

My last assistant was, as I called her, a mini version of me. She was amazing. After working together for a year, she made the decision to return to graduate school to study sports/entertainment law. Today, she is a successful attorney working for a major firm. After her departure, It was, and remains, difficult to find the right fit; someone who thinks like an entrepreneur, is skilled in business relations, self-motivated, and loyal.

While it may seem impossible at times to get everything done, I find that diligent planning and maintaining organization helps me to overcome most obstacles.

Alright, so let’s switch gears a bit and talk business. What should we know?
On Track Management, Inc., is a sports management and consulting company for the sport of Track & Field; building legacies for world-class talent. We pride ourselves on providing “Gold Level” service to all of our clients regardless of their athletic success. We use a hands-on approach to managing, which means we are available to them 24-7 for sports-related and non-sports related business. To put it simply, we go above and beyond to provide the best service for our clients.

Networking and finding a mentor can have such a positive impact on one’s life and career. Any advice?
I consider myself somewhat of a pro at networking. I can walk into any event full of confidence, even when I’m honestly not feeling so confident. Once there, I am ready to engage…

These tips help me when networking…

I arrive to the event early with a clear goal in mind. This allows me to prepare effectively and keeps me focused during the event. If I know in advance who will be at this event, I am clear about who I want to meet and why. If I leave the event with at least ten leads, I have accomplished my goal.

I have conversation starters/topics on the ready. My first connection is typically the person who seems to have also come to the event alone. I see it as a chance to get warmed up. Also, to relieve some of the awkwardness, I lead the conversation with relevant and planned starters to get it going. The first encounter gave me more confidence to interact with others.

When introducing myself, I approach the person with confidence. I usually start out by saying something thought-provoking they can relate to. (Your prepared conversation starters will apply here).

Everybody likes to feel important—I know I do; and I have learned that showing genuine interest in another person can say more about me than talking about myself could ever do. I try to make the other person the topic of the conversation—asking them about themselves.

I make it a point to ask questions – it shows that I am engaged and interested in what the other person has to say.

If I am lucky enough to get their contact information, I make mental notes and add them to my address book; for example, I will add the place/date we met and anything else about them that I would like to remember. This way, I am prepared if there is another encounter with them.

After you’ve conversed with someone for a while and there is a lull in the conversation, exit the conversation gracefully. I will say something like, “Thank you for your time—I look forward to keeping in touch,” or close with whatever was the subject of the conversation; “Hope you enjoy your trip; I look forward to hearing from you when you return.”

Lastly, I always follow up with an email within 24 hours of the event to make a lasting impression.

Contact Info:

Image Credits
Errol Anderson Terrance Culver Winn Walker

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