Today we’d like to introduce you to Khushi Patel
Hi Khushi, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
XVI was born from my passion for skincare and my belief that beauty should be both intentional and effective. Growing up, I was always fascinated by holistic wellness—how simple yet powerful ingredients, when used thoughtfully, could transform skin health. But as I explored the skincare industry, I noticed a gap: too many products were either overly complicated, filled with unnecessary ingredients, or didn’t align with the deeper connection I wanted people to have with their routines.
That’s what led me to create XVI—a brand that blends time-honored rituals with modern skincare science, focusing on high-quality formulations that nourish the skin while encouraging mindful self-care. From the beginning, my goal has been to make skincare more than just a routine—it should be a moment of pause, a way to reconnect with yourself.
The journey of building XVI has been both exciting and challenging. Entrepreneurship comes with its hurdles, but every step—developing our first product, hearing customer feedback, and growing a community that believes in what we’re creating—has reinforced my passion for this brand. Today, XVI is more than just skincare; it’s a reflection of my commitment to authenticity, quality, and self-care that truly makes a difference.
We all face challenges, but looking back would you describe it as a relatively smooth road?
The journey of building XVI has been anything but a straight path—it’s been filled with learning curves, unexpected challenges, and moments of self-doubt. When starting a skincare brand, you quickly realize that having a great product isn’t enough; there are so many moving parts—manufacturing, branding, marketing, and customer education—all of which require careful attention.
One of the biggest challenges was navigating the complexities of product development. I was committed to using high-quality ingredients and ensuring that every formulation aligned with XVI’s philosophy, but finding the right partners who shared that vision took time. There were moments when things didn’t go as planned—delays, reformulations, and the constant pressure to meet high standards while staying true to my values.
Another struggle has been brand awareness in a crowded market. With so many skincare brands out there, standing out requires more than just great products; it’s about building a community and creating an emotional connection with customers. That’s why I’ve focused so much on storytelling, education, and making XVI more than just skincare—it’s about the experience, the ritual, and the intention behind each product.
Despite the challenges, every obstacle has been a learning experience. The moments of uncertainty have only strengthened my vision for XVI, and seeing people genuinely love and benefit from the products makes every struggle worth it. This journey has taught me resilience, adaptability, and the importance of staying true to my purpose, no matter what.
Appreciate you sharing that. What should we know about XVI?
XVI is more than just a skincare brand—it’s about elevating self-care into something intentional and meaningful. We believe skincare should go beyond just looking good; it should feel good, nourish the skin, and create a moment of pause in your day. That’s why every XVI product is carefully formulated with high-performance ingredients, inspired by time-honored rituals, and designed to bring balance to both skin and soul.
What sets XVI apart is our commitment to quality, authenticity, and the experience we create for our community. We focus on clean, effective formulations that deliver real results without unnecessary fillers or gimmicks. But beyond the products, XVI is about embracing skincare as a ritual—something you look forward to, a way to reconnect with yourself.
One of the things I’m most proud of is how XVI resonates with people. Hearing how our products have transformed someone’s routine or boosted their confidence reminds me why I started this brand in the first place. It’s not just about skincare—it’s about fostering a sense of mindfulness, self-care, and well-being.
For those new to XVI, I invite you to experience skincare that’s both luxurious and purposeful—designed to support your skin while aligning with a lifestyle of conscious beauty.
Who else deserves credit in your story?
Building XVI has been an incredible journey, and I definitely haven’t done it alone. I’m so grateful for the people who have supported, guided, and encouraged me along the way.
First and foremost, my family and close friends have been my biggest cheerleaders. Their unwavering belief in me, especially during the challenging moments, has kept me going. Whether it was offering advice, lending a listening ear, or just reminding me why I started this journey, their support has been invaluable.
I’ve also been fortunate to connect with incredible mentors and fellow entrepreneurs who have shared their insights and experiences. Their guidance has helped me navigate everything from product development to brand-building, and I’m constantly learning from those who have paved the way before me.
And of course, XVI wouldn’t be what it is without our amazing customers. Every message, every review, and every person who chooses to make XVI a part of their skincare ritual has played a role in our success. Seeing people connect with the brand and share their experiences is what makes all the hard work so rewarding.
It truly takes a community to build something meaningful, and I’m beyond grateful for everyone who has been a part of this journey with me.
Pricing:
- $88
Contact Info:
- Website: https://www.xvi.global
- Instagram: @xvi.global
- Other: Tik Tok: @xvi.global
Image Credits
Kaelie Birkett Media
