Hidden Gems: Meet Zunaira Kanwal of Ozel Treasures

Today we’d like to introduce you to Zunaira Kanwal.

Hi Zunaira, thanks for joining us today. We’d love for you to start by introducing yourself.
I create refined, meaningful experiences through thoughtful event design and celebration styling. My professional journey began in corporate finance, where I worked as an Oracle Functional Financial Consultant. Around a decade ago, I made the intentional decision to step away from my career to become a stay-at-home mother, prioritizing our children’s intellectual growth, core values, and moral foundation during their formative years.
Throughout this chapter, creativity remained central to who I am. I have always been drawn to painting, arts and crafts, design, décor, and baking. These passions naturally extended into hosting celebrations—birthdays, cultural gatherings, and family events—where I focused on cohesive themes, curated details, and visually engaging experiences that consistently left a lasting impression on guests.
Several years ago, while planning one of our child’s milestone birthdays, we chose to host the celebration at a professional venue to accommodate family traveling from out of state and abroad. When several highly regarded local event stylists were unavailable, I decided to take full creative ownership of the event. From a dessert chiara arch and custom treats to cakes, guest favors, table settings, centerpieces, and a statement backdrop focal point, I designed and executed every detail. The celebration was exceptionally well received and marked a pivotal moment—encouraging me to transform a long-standing personal passion into a professional endeavor.
While I plan to return to my business administration career in the future, event planning and styling remains my most fulfilling creative pursuit. It allows me to blend strategic thinking, meticulous attention to detail, and artistic expression to transform meaningful milestones into beautifully designed, unforgettable celebrations.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Has it been a smooth road? Not entirely. One of the toughest challenges in event planning and styling is attracting quality clients. It’s always tempting to say “yes” to every inquiry, but taking on the wrong client can quickly turn a joyful project into a stressful experience. Both sides end up disappointed—you may feel overworked and underpaid, while the client doesn’t receive the experience they envisioned. Learning to recognize the right fit early on has been a critical lesson.
Early in my journey, I also witnessed peers having to update contracts or even rebrand after negative experiences—not always due to anything they did wrong, but to better set expectations and protect their business. These experiences, while challenging at the time, are invaluable for long-term growth. They teach you to be more intentional with your client selection, clarify your service offerings, and reinforce professional boundaries. In the long run, these lessons lead to a stronger brand, a more efficient workflow, and happier clients.
Networking with other vendors, venues, and industry professionals has been another essential strategy. Collaborating with trusted partners ensures smooth logistics, provides mutual support during high-demand seasons, and even introduces you to the right type of clients. Equally important is creating seamless touchpoints for clients—from a professional website and inquiry process to clear digital contracts and online payment systems. These small but thoughtful details reflect professionalism and inspire confidence, which is crucial in attracting clients who value quality.
The hurdles of running a creative business also push you to continuously refine your skills and services. You begin to understand not just what your clients want, but who your ideal clients truly are. Sometimes, that means saying no to potential opportunities, even when it’s uncomfortable, because preserving your brand’s integrity and your profit margin is essential for sustainable growth. Over time, this intentional approach ensures that the projects you take on are rewarding, both creatively and financially.
The key takeaway? Don’t give up. Every challenge—whether it’s client management, unexpected setbacks, or market fluctuations—is an opportunity to improve, learn, and grow. These experiences shape you as a professional and help you deliver exceptional, memorable experiences for the clients you are meant to serve. In a competitive market, resilience, focus, and attention to quality are what set your business apart.

Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
At Ozel Treasures, we specialize in creating refined, memorable experiences through event planning and celebration styling. From corporate events and cultural gatherings to intimate family celebrations , we focus on every detail—from concept and décor to table settings, centerpieces, dessert displays, and custom backdrops. Our goal is to transform every milestone into a beautifully designed, cohesive, and unforgettable celebration.
What sets us apart is our commitment to personalization and creativity. Every event is tailored to reflect our client’s vision, values, and personality. We combine artistic expression with strategic planning, ensuring that every element is visually stunning, seamlessly executed, and thoughtfully curated. Our clients appreciate the care, precision, and attention to detail we bring to every project, creating experiences that leave lasting memories.
We are also proud to integrate community impact into our brand. Through our involvement with Saiyed Foundation, we support underprivileged communities and local charities, collaborating on initiatives that provide meaningful aid and opportunities. Whether it’s organizing fundraising events, creating community-driven experiences, or contributing resources, we strive to use our platform and expertise to give back. Working with local charities also allows us to cultivate relationships with other vendors and partners who share our values, strengthening the sense of community around every project.
Brand-wise, we are most proud of the trust our clients place in us and the consistent quality of experiences we deliver. Ozel Treasures is recognized for attention to detail, artistic creativity, and the ability to elevate any event into something extraordinary. We are intentional about the clients and projects we take on, ensuring that every collaboration is a true partnership that delivers joy and satisfaction for everyone involved.
What we want readers to know about Ozel Treasures is that our services go beyond décor or logistics. We create experiences that tell a story, celebrate life’s milestones, and bring people together in meaningful ways. At the same time, through our collaboration with Saiyed Foundation and local charities, we remain committed to giving back, making a positive difference in our community while building a brand rooted in creativity, excellence, and social responsibility.

Alright so before we go can you talk to us a bit about how people can work with you, collaborate with you or support you?
People can work with us in several ways, whether it’s through event planning, collaborations, or community initiatives. For event services, clients can reach out via our website, social media, or direct email to discuss their vision, schedule a consultation, and plan a fully customized celebration. We work closely with each client to design meaningful, visually stunning experiences that reflect their personality, culture, and style.
For collaborations, we welcome partnerships with other vendors, venues, and creatives who share our passion for excellence and innovation. Working together allows us to create larger, more impactful events while delivering seamless, elevated experiences for our clients. We value strong professional relationships and believe collaboration is key to producing memorable, high-quality celebrations.
Support for our community initiatives can come through Saiyed Foundation. We partner with local charities and organizations to provide aid, resources, and opportunities to underprivileged communities. Individuals and businesses can support by donating, volunteering, or collaborating on fundraising events and community projects. By working together, we can create meaningful change while also sharing the joy of giving with those we serve.
Whether it’s planning a celebration, joining forces on a creative project, or supporting our charitable initiatives, we strive to make every collaboration impactful, joyful, and rewarding—for our clients, our partners, and our community.

Contact Info:

• Website: https://www.ozeltreasures.com
• Instagram: https://instagram.com/ozeltreasures
• Facebook: https://www.facebook.com/ozeltreasures?mibextid=LQQJ4d