Today we’d like to introduce you to John Wetmore.
Hi John, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
I started in the life insurance business part-time in 2012 while I was working full-time as a corporate accountant. After one year of part-time sales, making more than I was on my accounting job, I quit my job and started selling life insurance full-time in August of 2013. I quickly started to grasp selling and became the #1 life insurance producer in my agency and decided to also start building my own agency. In only three more short years, I had recruited enough agents and hired staff and was able to stop selling personally. Fast forward to today, and we now have over 2,000 life insurance agents on my team, I’ve had my agency acquired and I am now a managing partner of Integrity Marketing Group, the largest distributor of life, health and wealth products in the Country. I now spend my time training & mentoring others to have massive success in sales and work with agencies to help them grow, scale and/or sell their business.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
Learning life insurance sales was a pretty hard start for me, as I didn’t have any prior experience and honestly, I was very poor with people in general. I didn’t know how to properly build trust, I was frustrated a lot when I would miss sales, and any agents I recruited for the first 2 years all quit on me. I really had to look in the mirror and decide I was the problem, so I started working on my craft and focused heavily on self-development and within a couple of years I became the #1 producer at my agency, as well as the top recruiter in agency building!
We’ve been impressed with Family First Life Agent Force, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
We focus on selling life insurance to middle-income America, through mortgage protection, final expense and general life insurance products. We specialize in simple, non-medical life insurance products so clients can get covered almost always at the time of application. We also focus on bringing independent insurance agents on, training them to sell life insurance at an extremely high level, many making multiple 6 figures in their first year. We start our agents at a VERY aggressive commission rate, 120% of first-year premiums, we don’t require agents be captive, we don’t have them sign a contract and we have additional cash bonuses for producers and agency builders.
Are there any important lessons you’ve learned that you can share with us?
The largest lesson I’ve learned in the last ten years is how different we all think from one another and how that can impact situations greatly depending on the person. I used to think we all thought the same, and when I was dealing with clients or agents, I treated everyone the same and didn’t have any grace or flexibility in situations. I’ve learned that what I say, and what people hear, can be two completely different things. So I’ve really had to study human psychology and self-development to be as dynamic as possible when dealing with others.
I’ve learned that a lot of my frustration with others came from my own expectations and a lack of clarity, and that lack of clarity came from a lack of questions and that lack of questions came from me not caring enough to ask. Now I really try to do my best to help people get from where they want to go to where they want to be and also understand their threshold of sacrifices they’re willing to make. With a lot more questions, I’ve gotten really good at getting clarity and guiding agents to where they want to go in their careers.
Contact Info:
- Website: www.johnwetmore.com
- Instagram: https://instagram.com/johnwetmore347
- Facebook: https://www.facebook.com/johnwetmore34
- Youtube: https://www.youtube.com/johnwetmore
