We’re looking forward to introducing you to Sara Baurley. Check out our conversation below.
Sara, we’re thrilled to have you with us today. Before we jump into your intro and the heart of the interview, let’s start with a bit of an ice breaker: What is something outside of work that is bringing you joy lately?
I’ve recently started running again after a three-year break of only running here and there, and it’s been such a mood booster to start my day that way. I’ve also found that spending more time outdoors has been really good for the soul. Even something as simple as a morning run or walking my roommate’s dogs around our neighborhood brings me joy. Our neighborhood is full of beautiful trees, and I love admiring them along with the birds that live among them.
Can you briefly introduce yourself and share what makes you or your brand unique?
I’m a freelance photographer and photo assistant based in Atlanta, Georgia, working across the Southeast and beyond. I specialize in brand, lifestyle, and editorial photography that feels natural, intentional, and grounded in story. I collaborate with small businesses, creative teams, and publications to create scroll-stopping, strategy-driven imagery. As a photo assistant, I bring a sharp eye, a calm presence, and a deep understanding of lighting, production, and Capture One to commercial sets.
Appreciate your sharing that. Let’s talk about your life, growing up and some of topics and learnings around that. What relationship most shaped how you see yourself?
My relationship with my grandmother really shaped who I am today. She lived each day with so much joy and generosity. Even during her cancer diagnosis, when she knew the end was near, she chose to spend her time surrounded by family and stayed positive, living each day to the fullest. Over a decade has passed, but I still strive to carry myself with that same composure. You might never have guessed it at first glance, but she was also such a prankster and had the best sense of humor.
Was there ever a time you almost gave up?
Hmm… today, yesterday, and honestly, every day? Imposter syndrome is very real. I constantly remind myself to look back at where I was just a year ago and recognize how proud I should be of my progress. I’ve also learned that doing things afraid is actually a form of courage, and there will never be a perfect moment when I suddenly feel “ready.” If I can take on an opportunity or a shoot while feeling nervous, and even if it doesn’t turn out perfectly, I’ve still gained experience and learned something that will shape how I approach the next opportunity. To me, that in itself is a success.
Alright, so if you are open to it, let’s explore some philosophical questions that touch on your values and worldview. What’s a belief or project you’re committed to, no matter how long it takes?
In 2022, I began shooting for a personal project with the goal of eventually turning it into a cookbook and photo book. In 1998, my grandfather found and restored the hull of a 1970 Aquasport that had been dumped on his property. My dad often teased him for taking on such an old, bare shell of a boat, claiming he was putting “lipstick on a pig.” Today, my father continues to “put lipstick on the same pig” after inheriting the boat. This half-century-old vessel has truly become the heart and soul of our family.
Hunting for lobster has grown into a generational tradition—beginning with my grandfather, continuing with my dad in his youth, and later with my siblings, especially my oldest brother, Kenny, who has been lobstering with my dad since he was old enough to wear a snorkel mask and fins. More recently, my dad has also taken up the art of stone crabbing.
When I was little, after any scrape or bruise, my grandfather would tell us, “Saltwater heals everything”—a saying that still rings true today and is carried on by my father.
This cookbook and photo book will take a deep visual dive into the ripples created by this restored boat, which continues to bring together family, saltwater, sunshine, and memories.
Okay, we’ve made it essentially to the end. One last question before you go. What are you doing today that won’t pay off for 7–10 years?
Everything. From assisting photographers to taking on smaller shoots and building community within my industry. From living in a city that’s central to the photo industry but far from my family and everything familiar, to test shooting and building up my portfolio, to sending endless cold emails. It’s all part of working my way up.
It can be easy to compare myself to others in the industry, but I remind myself that they have also put in their time. All of these efforts may not pay off right away, but they’re the foundation for where I want to be 7–10 years from now.
Contact Info:
- Website: https://www.sarabaurleyphoto.com/
- Instagram: @sarabaurleyphoto
- Linkedin: https://www.linkedin.com/in/sara-baurley-4593561a8/
Image Credits
Headshot credit: Morgan Hunt Glaze, All other photos belong to me: Sara Baurley
