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Life & Work with Ariel Anderson

Today we’d like to introduce you to Ariel Anderson

Hi Ariel, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
Growing up a competitive dancer and continuing my dance career and modeling career as a young adult, gave me the opportunity to get involved with Social One. I met Caleb, the founder of the company, at the very first ATLSW in 2024 and we immediately clicked. After getting to know him and learning more about the company, I knew I wanted to be involved someway somehow. I had worked in the social media field before and just love getting the chance to be creative so I reached out and asked if he was wanting to expand and what better city for social media than Charleston. He was instantly on board and now we get to work together, be creative and have so much fun doing it! I am beyond grateful for the opportunity to learn and to pour into yet another passion of mine. Social One is expanding and I don’t think Charleston is ready for us!

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Since we are still in the early phases of launching in Charleston, we have not experienced too many obstacles just yet. However, the biggest obstacle so far would be the commute back and forth to Atlanta. I have been driving to Atlanta every single weekend to assist with any shoots happening so I can learn everything and anything I can to help make the full transition that much easier.

Another obstacle at the moment would be juggling my current full-time job and building Social One in a new city at the same time. It is a lot and can get exhausting doing it all while driving back and forth but I am so excited for this new journey. We are just getting started and I am sure there will be some obstacles that will arise in the future but nothing I can’t handle.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
I grew up dancing throughout my childhood and it continued into my adult life. I started dabbling into modeling and now have been both a professional dancer and model for the past 10 years. From a young age I knew I wanted to do something in the creative realm. I had a passion for not only dancing and modeling, but also fashion, interior design, the fitness industry, visual effects and more. Any reason to create or make something visually appealing count me in! If I am known for anything I would say maybe my fitness content that is steered towards dancers. I am currently working on getting my personal training certification so I can specifically train and help other dancers continue to grow their skills outside of the studio. My ability to combine two major passions of mine is something that sets me apart since this is something I feel the dance industry is missing.

Any advice for finding a mentor or networking in general?
Networking is all about building genuine relationships rather than just collecting contacts. I believe the key to effective networking is approaching it with curiosity and a mindset of giving before receiving. Instead of focusing solely on what I can gain, I try to offer value—whether that’s sharing useful resources, making introductions, or simply engaging in meaningful conversations. I also prioritize being intentional by attending industry events, joining online communities, and participating in local meetups, all of which provide opportunities to connect with like-minded individuals, ultimately resulting in the potential mentor mentee relationships.
Beyond meeting new people, I think maintaining relationships is just as important. I make an effort to follow up, check in periodically, and engage with others’ work, whether that’s through commenting on posts or sharing insights. Small gestures, like remembering important milestones or sending a quick message to reconnect, go a long way in keeping relationships strong. To make networking a habit, I dedicate time each week to reaching out to new contacts and nurturing existing connections.
Ultimately, I see networking as a long-term investment in both personal and professional growth. By being proactive, staying engaged, and approaching every interaction with authenticity, I’ve been able to build a diverse and supportive network that continues to open doors and create new opportunities.

Contact Info:

Image Credits
The black and white image is done by Interscope Photography

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