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Life & Work with Jasmine Shegog of Bloomington-Chicago area

Today we’d like to introduce you to Jasmine Shegog.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I started my creative journey as a mother trying to understand emotions—first my children’s, then eventually my own. After becoming a teacher, I saw up close how much emotional intelligence impacts a child’s learning and confidence. That led me to write my first children’s books, Now I’m Really Mad and Silly Little Squabbles, to help kids name their feelings in a fun, relatable way.

But my own life began shifting after a season of deep grief, motherhood, and personal transformation. I realized God was inviting me to not just teach emotional healing—but to actually live it. That’s when the message for my next book, The Power of the Reframe, was born. It’s a healing-centered, faith-rooted guide that helps women see their present differently, take ownership of their stories, and walk into emotional and spiritual wholeness. I’m now completing the companion workbook, which includes scripture-based affirmations, heart-type check-ins, journal prompts, and practical exercises for real transformation.

All of this has grown into my brand, The Reframe Collective, a space dedicated to helping women rewrite their narratives and raise emotionally whole children. My story is still unfolding, but where I am today is simply the result of choosing healing, choosing God’s voice, and choosing to reframe my life one moment at a time.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
No, it definitely hasn’t been a smooth road—and I think that’s true for anyone doing meaningful, purpose-driven work. My path has included seasons of grief, major life transitions, single motherhood, and learning how to heal in real time while still showing up for my family and my calling. I’ve had moments where I felt stretched emotionally, spiritually, and financially. But those same moments became the birthplace of everything I’m writing now.

The struggles taught me how to reframe my life instead of being defined by it. Losing my mother, navigating difficult relationship dynamics, raising two boys, and rebuilding my identity pushed me into a deeper dependence on God. And that dependence is what shaped The Power of the Reframe and its companion workbook. I didn’t want to write from theory—I wanted to write from lived experience, from wounds that became wisdom.

So while the road hasn’t been smooth, it has been guided. Every obstacle became a lesson, every moment of breaking became a doorway, and every challenge helped me understand emotional healing in a way I could never have learned in a classroom. Those struggles are now the reason I’m able to help other women see differently, heal differently, and walk into wholeness.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
My work centers around emotional and spiritual healing for both women and children. I’m the founder of The Reframe Collective, a faith-rooted brand dedicated to helping people see their experiences through a new lens—one that brings clarity, healing, and wholeness. I write books, create tools, and design experiences that translate emotional and spiritual truths into simple, accessible language.

On the adult side, I’m the author of The Power of the Reframe, along with its companion workbook. My specialty is helping women shift their internal narrative by combining scripture, emotional intelligence, and practical exercises. I’m known for taking complex healing concepts—like grief, boundaries, spiritual inheritance, identity, heart types, and internal reframing—and making them easy to understand, easy to apply, and deeply transformative.

I also create resources for children through Reframe Kids & Co., including my earlier books Now I’m Really Mad and Silly Little Squabbles, and my upcoming series The Feelings Academy. My goal is to raise emotionally whole kids by giving them the language and tools many of us didn’t have growing up.

What I’m most proud of is that all of my work is rooted in lived experience. I don’t teach theories—I teach what I’ve walked through. I’ve learned how to reframe grief, motherhood, difficult relationships, identity, and purpose through the lens of Christ, and I pass that clarity on to my readers. That authenticity is what sets me apart.

My voice is a blend of warmth, truth-telling, and simplicity. People describe me as a “healing translator”—someone who can take the heaviness of life and translate it into hope, direction, and practical steps. At the heart of everything I create is this belief: when you learn how to reframe your life with God, nothing that was meant to break you can keep you from becoming who you were called to be.

Do you have any advice for those just starting out?
My biggest advice for anyone just starting out is this: don’t wait until you feel “ready.” Clarity comes from movement. Healing comes from obedience. And confidence grows as you take the next small step. Most of us think our work has to be perfect before we share it, but the truth is—God develops you while you’re building.

I also wish I knew that beginnings feel messy for everyone. You don’t need a fully polished brand, a perfect outline, or all the answers. What you need is a willingness to be a student of your own journey. Every mistake, every pivot, and every moment of uncertainty is teaching you something you will use later.

Another piece of advice: protect your voice. Not everyone will understand what you’re creating, and that’s okay. Don’t let the opinions of people who were not assigned to your calling talk you out of it. Move at the pace of grace, not pressure.

And finally—heal as you build. I didn’t know how much my emotional and spiritual health would shape the quality of my work. When you take the time to reframe, reflect, pray, and do the inner work, what you create will carry more depth, more authority, and more longevity.

If you feel called to write, create, or lead, start where you are. Trust what God placed inside of you. And remember: the beginning is not supposed to look like the middle. Just be faithful with the step in front of you.

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