Today we’d like to introduce you to AABÁ Boutique.
Hi AABÁ, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
Ashley:
AABÁ (Ahh-Bee-A) Boutique is a luxury accessory brand I co-own with my mom, Beverly. We specialize in bridal and everyday pieces that complete any look.
AABÁ Boutique was inspired by my late grandmother, who loved accessories so much she’d wear a string of pearls to bed. Her love for elegance and attention to detail sparked the creation of AABÁ Boutique.
What began as a “no accessory left behind” passion project between my mom and me has grown into a brand recognized for its curated, high-quality selections and personalized experience. We started small—connecting with women at local events—and quickly realized how often accessories were overlooked. Getting to where we are today took patience, creativity, and a lot of heart. Over time, we began attending larger bridal shows, refining our booth presentations, and growing our online presence so brides knew we’d be there to help them find their perfect pieces.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
Ashley:
The journey definitely hasn’t been without challenges. In the beginning, we were finding our rhythm and trying to avoid burnout — investing so much of ourselves and our resources without always seeing the return right away. What kept me grounded was our genuine love for accessories and our vision to show women everywhere that accessories shouldn’t be an afterthought. The heartfelt feedback from our customers and their excitement for our pieces reminded me that we were on the right path.
Beverly:
Understanding our market and identifying the right audience has definitely been one of our biggest learning curves. Styles that women in Atlanta gravitate toward can differ completely from what sells in other regions, so staying flexible and in tune with each market’s preferences has been essential to our growth.
Appreciate you sharing that. What should we know about AABÁ Boutique?
AABÁ Boutique is a 4-generation luxury accessory brand known for curating bridal and everyday pieces. It stands for Aaliyah, Ashley, Beverly, and Almetha. We specialize in luxury bridal and everyday pieces and are known for our unmatched quality and hospitality.
What sets us apart from other brands is our offerings, personability, and creativity. Our main offering that sets us apart is local to metro Atlanta brides and is called the Bridal Beetique Experience. This is a full, comprehensive VIP consultation where brides can try on and pick out accessories from the comfort of their own home with their bride tribe. We travel anywhere in the metro Atlanta area. The experience comes with a bottle of sparkling wine and a non-refundable $150 deposit that will go toward their purchase.
AABÁ Boutique is a personable brand — at all of our events we have an inviting setup. Most vendors have what we call a closed setup, with a table between them and a potential client. However, we have an open booth setup — clients can walk in, explore, and even hold and try on the merchandise to decide for themselves on the quality.
Creatively, anyone can put crowns and necklace sets on a wall. What sets us apart is that we curate a complete look for a wide range of brides. For example, a conservative bride may want just a pendant necklace paired with a headband, while a more daring bride may select a necklace that is just as blingy as her crown or statement headpiece.
We are most proud of our mission of “no accessory left behind” and of our curated pieces. However, none of that compares to being able to work alongside my mom and daughter. Along the way, we’ve also been honored with a Prestige Award nomination, a meaningful recognition of our dedication to quality, creativity, and helping women feel celebrated in every look.
We’d be interested to hear your thoughts on luck and what role, if any, you feel it’s played for you?
We like to think of our journey as a mix of faith, timing, and preparation meeting opportunity. Some might call that luck, but we see it as being ready when the right doors opened. We both believe that nothing about our journey has been luck — it’s been God’s grace, timing, and purpose. Every opportunity, from the women who discover us “by chance” to our recent nomination for a Prestige Award, feels divinely aligned. We give God the glory for every step and are grateful to see how faith, hard work, and consistency continue to open doors we never imagined.
Contact Info:
- Website: https://www.aababoutique.com
- Instagram: https://www.instagram.com/aababoutique
- Facebook: aaba boutique
- Youtube: aaba boutique
