Today we’d like to introduce you to Adrienne Chappell.
Adrienne, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
Maker of Natural Bath & Body and Men’s Grooming Products.
Because of the need to find natural remedies for my own skin issues, I began this fascinating journey of researching and studying Oils of the Bible, herbs and their natural healing benefits. This leads me to soap making and later to mixing butters, creams, and lotions using the oils and herbs I had learned about. Being a gardener since I was a teenager, herbs like Rosemary, Lavender, Peppermint were already growing and available in my backyard garden. These herbs are infused into many of my products based on the benefits they provide. I also grow Loofah sponges which can be used as a towel, it’s great for exfoliating and also a customer favorite.
Once friends and family recognized the change, in my facial appearance, they started asking for their own products.
Although I’m mostly self-taught in soaping making and cosmetics, I sought the guidance and instruction of a very successful Skin Care who walked me through each part of the industry from the very basics of soap making, cosmetics, and branding to opening up my very own store.
Chalises Heavenly Inspired is a home-based, online business. Chalises is part of the Athens Land Trust, West Broad Farmers Market, The Culinary Kitchen of Athens and the Athens Black Market Business Network, each helps to support small businesses in Athens GA. I also am a vendor with the Maker’s Market of Atlantic Station, Atlanta, GA.
My interest and goal is to help educate those who struggle with and all types of skin and scalp issues without the use of harmful ingredients. Further, to leave a footprint for my family to continue. Presently, my sons George, III is very helpful with sales and brand awareness, and Jason is very instrumental in our social media presence, so much that we captured the attention of a nationally syndicated television talk show to promote shaving products for Gillette.
Has it been a smooth road?
Oh no, the road has NOT been easy, but it has been rewarding. The creation of products, the people I share my products, knowledge, and experiences with are the rewarding parts.
This primarily has been a one-woman operation as far as production, packaging, labeling, packing, and setting-up for pop-up shops and events. Then there are those behind the scene pieces of running a business that all of us entrepreneurs share, and finding the right staff. But, marketing is the most challenging for me, not that I don’t know how, but it is a totally separate job from the production side, that in itself can be the most time consuming, but it is a must for an e-commerce business. It would be nice to have someone do it for me, but then, who else knows your products like you do.
So let’s switch gears a bit and go into the Chalises Heavenly Inspired story. Tell us more about the business.
I started Chalises HI in 2013 to share the products I made to help clear up my skin issues.
I create natural skincare products, not just for smell goods, but for skin sensitivity to store-bought products and skin issues like eczema. In my experience, eczema is the most common skin issue and one that I am asked the most about. I would say this is my specialty and what I’m most known for.
I am proud to be able to offer products that can actually help people. When customers tell me our products have been working when nothing else has is a wonderful feeling and keeps me motivated.
I am also very proud of our Men’s Collection of natural products for men’s shaving, beard care, and grooming needs. It’s special because one of my sons asked: “what about some shaving products for me.” These products has become top sellers.
I think what sets Chalises Heavenly Inspired apart is that we care about skincare health. It not just about making pretty soaps with pretty wrappings. We care about what goes on your skin and your skin health. We also incorporate Hempseed Oil and CBD oil to many of our products for extra moisturizing benefits and for pain and muscle tension relief. Our CBD line is rapidly growing.
This has been a spiritual walk from the beginning and is also what sets me apart. My logo says what I don’t always have an opportunity to say, which is the “Wings over Chalises” is for spiritual Guidance and Protection.”
People regularly say, they can tell I love what I do when they see and smell my display and then again, once they experience the products. That’s all because of those “Wings”
How do you think the industry will change over the next decade?
Yes, I do see big shifts coming, I actually see it sooner than five years. We already have distribution on the West Coast, and a couple of other cities.
*I see more distribution in U.S. locations.
*To be primarily wholesale and online-based. All these things are in the works now.
*To have manufacturing facility before 10 years.
Pricing:
- Our prices are very reasonable. We have soaps that start at $6, and range up to $12 for specialty soaps
- Skin Care treatments can range from $12 for individuals or up to $45 for kits, sets and CBD products
- Our Men’s Collection range from $8 for Shaving Soaps up to $60 for Grooming set
- We have a variety of lotions and everyone’s favorite shea butters starting at $10
Contact Info:
- Website: www.chalises.com
- Phone: 706-352-8703
- Email: chaliseshi@gmail.com
- Instagram: www.instagram.com/chaliseshi
- Facebook: www.facebook.com/achap923
- Twitter: www.twitter.comchaliseshi
Image Credit:
Adrienne Chappell, George Chappell, III, Jason Chappell, Kamron Johnson
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