Today we’d like to introduce you to Bianca Shelton.
Hi Bianca, thanks for joining us today. We’d love for you to start by introducing yourself.
My journey into the world of skincare began out of a deep-rooted necessity for cleaner and healthier alternatives, fueled by a profound personal experience. Witnessing my father’s struggle with an autoimmune disorder that manifested in patches of severely compromised skin resembling burns ignited my quest for a solution rooted in purity and care.
Driven by the sheer need for a skincare regimen that would be gentle yet effective for my father’s sensitive condition, I delved into the world of natural ingredients and formulations. I researched and handpicked organic herbs, essential oils, and gentle elements that became the cornerstone of my skincare line.
Every creation is Made From Love, ensuring that those who use it experience the same care and dedication that started this journey—a journey born out of necessity, fueled by love, and devoted to crafting skincare that truly makes a difference.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Starting a black-owned skincare has been a rewarding venture, but it also comes with its unique set of challenges. One of my biggest challenges has been access to capital. Securing funding is a challenge when dealing with biases in the financial industry.
The Second biggest challenge has been representation in the beauty and skincare industry that has historically lacked diversity, both in product offerings and marketing. Breaking into the market and gaining visibility has been a huge disadvantage for black-owned skincare in the industry due to prevailing industry standards.
Other challenges I have experienced were navigating Industry Networks and attempting to build relationships within the beauty industry while overcoming consumer perceptions often steeped in stereotypes and biases regarding the effectiveness or relevance of products from black-owned businesses.
Lastly, Competition. The skincare market is highly competitive, and breaking through with a unique value proposition can be tough. Establishing a brand that stands out in a crowded market requires creativity and persistence.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
I am a Hazardous Material Manager with a background in Environmental Science. In my role as a Hazardous Material Manager, my work revolves around the meticulous handling, disposal, and management of potentially dangerous substances, ensuring compliance with environmental regulations and safety standards. Armed with a solid educational background in Environmental Science, I have acquired a comprehensive understanding of the intricate relationship between the environment and its impact on human health. My experience in managing hazardous materials involves developing and implementing effective protocols to mitigate risks, safeguarding both the environment and the well-being of individuals. This unique combination of education and hands-on experience positions me as a dedicated professional committed to environmental stewardship and public safety.
My expertise extends beyond regulatory compliance; my research endeavors delve into the intricate connection between environmental factors and their effects on the skin. This knowledge has given me a nuanced perspective on the toll environmental stressors can take on the skin’s health. I am passionate about leveraging this insight to inform sustainable practices within the skincare industry, advocating for formulations that not only enhance skin health but also prioritize environmental responsibility. As a Hazardous Material Manager with a background in Environmental Science, I bring a holistic approach to skincare, bridging the gap between environmental consciousness and personal well-being!
In terms of your work and the industry, what are some of the changes you are expecting to see over the next five to ten years?
In the next five years, I aspire to increase my brand visibility and recognition in the beauty industry, diversification of my product line based on customer needs and industry trends to reach a broader audience, and achieve financial stability.
Pricing:
- $7-30
Contact Info:
- Website: www.madefromloveinc.com
- Instagram: @mflskincare
- Facebook: @mflskincare
- Other: TikTok @madefromloveinc
Image Credits
MFLSkincare
