Today we’d like to introduce you to Ericka Raye
Hi Ericka, please kick things off for us with an introduction to yourself and your story.
I, Ericka Raye, am the CEO & Founder of Earnest Social Media Management that started a week after me being laid off from my job and two months after receiving my Master’s degree in Digital Marketing.
I’ve always had a creative calling; ranging from seeing success in my own social media with over 60M views, to receiving a Bachelor’s degree in Digital Cinematography. But I was always too scared to execute the idea of a social media management company offering in-house videography and photography services.
After my layoff, it was just the push God knew I needed to stop being comfortable with procrastination!
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The idea of becoming a full-time entrepreneur with no sort of financial backing is a mental tug of war. Like most businesses, the fight is more mental than physical. The biggest worry is always “I need more clients” or “I don’t want to fail.”
Although just starting out, I believe the road will get smoother and I’ll begin to walk into the path of ease because I’ve silenced the voice of fear and I am confident that I’m walking on the path of my purpose.
Appreciate you sharing that. What should we know about Earnest Social Media Management?
Aside from all the mental challenges, I am very proud of developing Earnest Social Media Management, a social media agency that creates innovative content, develops a custom social and brand strategy, offers in-house photography and videography, and manages the social presence and reputation for B2B/B2C companies. We’ve worked with major brands in a plethora of industries, such as ServiceMaster Restore, ServiceMaster Clean, Brigit, and Yung Joc and the Streetz Morning Takeover on Streetz 94.5.
What sets Earnest Social Media Management apart from other social media agencies is the affordability of pricing and the collaborative, trusting, and personal relationship we develop with each one of our clients.
We start by offering a free social media evaluation, which any one can schedule any time, from there we dive into professional counsel which develops a custom social strategy and approach, then the rest is history from there!
We understand that it’s not just about posting, we are dedicated to educating our clients on the digital world to further propel them into brand awareness and tangible results on their success.
What sort of changes are you expecting over the next 5-10 years?
Because my industry is based on the digital world, which is constantly changing, I for-see more companies using third-party advertising, marketing, and social media management services to eliminate in-house costs. The use of AI has already proven this statement due to its popularity. Since the digital industry isn’t going anywhere, there’s always going to be opportunities for individuals and companies to continue to grow.
Contact Info:
- Website: https://www.earnestsocial.com
- Instagram: https://www.instagram.com/earnestsocial
- Facebook: https://www.facebook.com/earnestsocial
- LinkedIn: https://www.linkedin.com/company/earnestsocial
- Other: https://calendly.com/earnestsocial-info/30min?fbclid=PAZXh0bgNhZW0CMTEAAabpee1hS_996PLj09aTA1i3jBVB4rEaoj4vnbR743RXf5sgVkDEpD0gPyk_aem_JZi0JrO3cpT-GJkvL9q0Gw&back=1&month=2025-03
Image Credits
Photographer: @m.visionz
