Meet Faye Ellis of Her Candy Hair Company in Cobb County

Today we’d like to introduce you to Faye Ellis.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
Her Candy started in 2015 here in Atlanta, Georgia, as a great way to earn extra income. Along the way, I became inspired by what I saw as an opportunity to move touch and inspire others. The beauty industry provides every young girl with imagines of what their standard of beauty looks like. Her at Her Candy, we want our clients to be fully self-expressed by offering a variety of textures, styles and education on hair care, hair styles and hair color. Rather here in the States are across the globe in Australia, we believe everyone should have the ability to express themselves through their personal style, which includes their hair. We started as an online retailer and have remained in that format to continuously provide our clients with the best product at the best price. Our brand now include wigs, custom color, and personal consultants.

In the near future, clients will be able to walk into their local salon and purchase our tresses directly from their personal hair care professional or attend a Her Candy Hair party or event. Thereby, giving clients the opportunity to get up close and personal with our hair and consultants to make better informed purchasing decisions.

Has it been a smooth road?
The hair business is arguably a very fragmented and saturated industry. With here today, gone tomorrow vendors. Bundles available from the car trunk on the corner to a kiosk in your local mall. The influx of hair providers and distributors has made the business look easy. The “have bundles, will sell” mentality is supported by the countless illusions of riches from Instagram post to YouTube videos, Getting and keeping your customers attention is harder than ever. Additionally, standing out or standing at all with this type of product can have a company spinning their wheels with no concrete success.

Of course, securing the best product (which is an ongoing process). Pricing and presentation. The biggest challenge at first was to identify who my client were, then how to get their attention and keep it. Secondly, building a team has been the longest and most unsettling process of all. Finding like-minded, educated, committed people, can be challenging for any start-up. Lastly, budget. Most new companies are funded by its founders. Not having a system and team in place to analyze and monitor what is worth investing in can be devastating to any entity.

So, as you know, we’re impressed with Her Candy Hair Company – tell our readers more, for example what you’re most proud of as a company and what sets you apart from others.
Her Candy Hair Company is a new online hair retailer. We specialize in hair care and provide tutorials on installation, and maintenance of both our bundles and clients own hair. Our goal is for Her Candy Hair bundles to be an accessory not a necessary. We are most proud of our customer experience. We are prompt in response both online, email or by phone and we offer 100% satisfaction guarantee. We are in the relationship building business, one hairstyle at a time.

Let’s touch on your thoughts about our city – what do you like the most and least?
The best thing about Atlanta is there is an opportunity for any business to thrive.

The least attractive thing about Atlanta, is everyone is familiar with the best thing about the city. Making any industry quite crowded at times.

Contact Info:

• Website: Hercandycompany.com
• Phone: 404-454-5653
• Email: sales@hercandycompany.com
• Instagram: @hercandycompany
• Facebook: HerCandyCompany
• Twitter: HerCandyHairCompany
• Yelp: Her Candy Hair Extensions