Today we’d like to introduce you to Jasmine Lewis.
Jasmine, please share your story with us. How did you get to where you are today?
Being a Houston Native where the largest medical center is housed, I have always pursued an interest in medicine and helping people. The medical field has been a great interest of mine since I was a young girl which later led to me obtaining my bachelors in biological sciences from Clemson University. While in school and transitioning into adulthood, I found that I indulged in all things beauty but never realized my path would lead me here.
Upon graduating from Clemson and moving to Atlanta, I was introduced to a more specialized aspect of the beauty industry, lashes. I knew at that moment I wanted to become a leader in this particular industry. Reason being, I take pride in improving the inner self-esteem and confidence of other fellow women.
Over a year of getting my lashes serviced by Eye Magic International, I decided to attend her course in learning my new found skill, eyelash extensions. I found her technique and drive very intriguing because of how she would take great care of her clients. I, myself, was drawn to the strategy, creativity and prosperous potential this one avenue would have so I decided to take a different route and attend Elaine Sterling to become a professionally licensed esthetician.
I found comparable similarities of what doctors do for patients internally somewhat like what estheticians do for their clients externally; they heal. After six months of perfecting this beautiful craft, I decided to open my business and broadcast my services publicly via social media. Women from all over found my work and work ethic inspirational.
Over time, I was able to build my home-based business into a brick and mortar. One of my major goals was to be able to work in my passion, build generational wealth and create a brand, product, and legacy for my family that I was proud of.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Like the many successful entrepreneurs that we look up to and ask for everyday advice, many of us have faced life-balancing obstacles and hardships that will leave us discouraged or feeling the defeat of our businesses.
One prime example that I had the experience in learning was being able to do many tasks alone. Without having a certain budget and a team for my business, I juggle time management with priorities of being a business owner, newly wife, employee, educator, and student.
The raging desire for growth and success and fear of stagnancy is an aspect of a business that can sometimes paralyze you as a person if you never disconnect. Every day I am learning that I have to take care of me in order to be at my full potential and reach past my goals to break ceilings. It’s learning that it is okay to say no and put yourself first.
It is learning that mental health days are okay and it is learning that you have to fuel your body properly especially when going into full overdrive. Everyday is an opportunity to get better and learn. Choose opportunities wisely and make sure that they bring you peace for life as well.
Vie Beauty – what should we know? What do you guys do best? What sets you apart from the competition?
Vie Beauty is based in Atlanta, GA. We service clients in multiple areas such as South Carolina, Connecticut, New Jersey, New York, Florida, and Houston. I am constantly reminded of my responsibility to not only focus on our women externally but also internally. The Focal point of Vie Beauty is glamour and beauty that boosts self-confidence and self-satisfaction.
Vie Beauty is a place where you can spend a small part of your day to experience our luxury services such as lash extensions (our specialty), facials, body waxing or our internal healing experiences such as the yoni steam that will balance your chakra as well as provide a detox that will bring you in alignment with your body.
We aim to create experiences at Vie Beauty where our clients feel a sense of being, priority, peace and also glam while boasting a spa aroma when they walk in. We have a designated area with a beautiful flower wall that captures beautiful selfies and photos. The flower wall is an all-time fave for anyone visiting Vie Beauty.
In addition to beauty services Vie beauty also offers training classes all over the nation. I have hosted classes in three different states and have partnered with renowned salons like the Timothy Pamment Salon in CT and sponsored by companies such as Bella Lash. I have now expanded my training resume from lash extensions to volunteer teaching at Atlanta Mission’s, My Sisters House homeless shelter.
I educate the women on their skin, beauty, and wellness which is partly what the “Love My Mis” campaign is dedicated to. The Love my Mis campaign teaches the importance of taking care of the body internally and externally on a low-income budget. “Love My Mis” gives estheticians, students, and other beauty professionals an opportunity to serve the community in a unique way.
Vie Beauty is also a space where other beauty professionals can gather for events such as pop-up shops, industry mixers or host makeovers for cancer survivors. Our latest project, Faye’s Love, brought makeup artists, estheticians, photographers and hairstylist together to provide an ultimate makeover experience to women that had been affected by cancer.
What moment in your career do you look back most fondly on?
I am proud of the brand that Vie Beauty has grown into especially because I started it from ground zero without any investors and minimal business knowledge. I appreciate the impact that it has had on young women, such as my baby sister, aspiring to be trailblazing beauty gurus and entrepreneurs in this ever growing industry.
I aim to create opportunities for other women to be their best selves while building their brand and creating another source of revenue. All of my tenacity and planning has started to pay off. I have a lot of projects and products in the works that I can’t wait to share with the world.
Contact Info:
- Address: 7740 Roswell Rd Suite 900 Atlanta, GA 30350
- Website: http://theviebeauty.com/
- Phone: 404-843-2160
- Email: vielashes@gmail.com
- Instagram: https://www.instagram.com/vielashes/ & https://www.instagram.com/jasszio/
- Facebook: https://www.facebook.com/vielashes/
- Others: https://vielashes.as.me/
Image Credit:
The Fords, Love In Motion Films
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