Today we’d like to introduce you to Joseph Wallace.
Joseph, can you briefly walk us through your story – how you started and how you got to where you are today.
I started producing in 2015 when I was in college. Prior to producing I grew up playing the viola in school and in church. I would say my interest in producing came directly from my peers Supernovaaaa and Handz. We all played football together in college and they both initially shared a common interest in music. Handz is older than me and Nova was younger. One moment that gave me the motivation to take producing seriously was when I watched both of them perform a song they did together at the talent show. That was the first time I had seen a crowd react that way for any type of local artist. I could see the influence they could bring and I wanted to be apart of the greatness. Eventually, we all started linking up and just making music collectively. One thing I understand now and looking back, they always appreciated my production for what it was and never forced me to do anything outside of myself. I think that enabled me to develop a unique style early on in my production.
Around 2016 it was just me and Nova, Handz had graduated so me and Nova instantly formed a bond and fell in love with the process of creating music. We started dropping projects on Soundcloud and with each drop, we started gaining more and more supporters and fans. By the time I graduated in 2017, Nova a solitified a fanbase at our school. I moved to Charlotte area with my family and begin to network. I credit my manager Stan the Man for a lot of those experiences. He taught me it was important to meet people. This ultimately put me in good situations where I was able to work with artist under SCE and SCMG Zaythegoat. I met and collabed with many creators due to this experience. Most notably, Sean da Firzt. He worked with myself and Nova consistently for about a year. This was a great learning experience and played a big role in me transitioning from a beatmaker to a producer. In 2019, me and Nova dropped “Chocolate Rockstar,” which caught the attention of Freebandz Ent. Nova worked his way into a good deal and the rest is history. In 2020 I have been apart of nine different projects (7 I executive produced) including Tesh You A Fool, Supereasy, and Dondada. I have had five different singles drop and seven visuals with my production.
Has it been a smooth road?
It’s always has been and always will be a learning experience. I’ve spent a lot of money and took plenty of losses financially but I’ve always made it a point to learn from it and use that information to influence better decisions. It’s important to learn and understand your value so you can put yourself in the best situations.
Prolific Productions – what should we know? What do you guys do best? What sets you apart from the competition?
My company is Prolific Productions LLC we specialize in sound and conceptual quality when it comes to your music. We want to you to come to us and leave satisfied and with everything you need. We help with understanding the music business and try to educate along the way. I feel that the experience we provide is the most valuable part of our business. You will leave feeling more positive about yourself and your music.
Is our city a good place to do what you do?
Yes, it is a great place. There are a lot of people with a common goal and if you get out and meet people, you will find the tools you need to surround yourself with. My best advice would simply be to network and put in consistent work with your craft.
Contact Info:
- Email: prolific.beats.d@gmail.com
- Instagram: https://www.instagram.com/prolificyouafool/
- Twitter: https://twitter.com/ProlificYuAFool?s=09
Image Credit:
Studios: Gat3 (Charlotte, NC)
5Star (Atlanta, GA)
Photographer IG: @ Shotime_photography
@_zdaboss
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